Natalia Andrea A.

✍️ I was responsible for writing SEO-optimized blog posts, with a focus on strategic copywriting. The goal was to improve organic positioning, capture the reader's attention, and facilitate reading. I always ensured the content aligned with the brand voice, conversion goals, and the client's communication style.

For a while, I was responsible for supporting the creation and planning of digital content for social media, including photography, video, and strategic writing. I was involved in the entire process, from ideation to publication, ensuring each piece was consistent with the brand. I also participated in defining web content and analyzing results to understand what worked and how to improve post performance. It was creative work, but also very technical, and I learned to combine both aspects to make the content impactful.