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Natacha BleinNB

Natacha Blein

Community manager specialized in food 🍔🍮đŸŠȘ

€300/day
Lyon, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Natacha

Entrepreneur since 2017, I support food businesses (restaurants, cafes, food brands, artisans, e-commerce) in developing their social media presence, highlighting their expertise, products, and brand universe.

🎯 My goal: to make your brand shine, create an engaged community, and transform your digital visibility into a driver for foot traffic and sales.

đŸ“± Community management & social media
Food content creation: posts, stories, and reels (visuals, videos + text)
Community animation: responding to messages, interactions, moderation
Organization and management of contests (extensive contact network)
Management of your sponsored ads
Research, contact, and follow-up with food partners & influencers

✍ Communication & brand image
Creation of food showcase or e-commerce websites
Web content writing (articles, brand storytelling)
Creation of visual materials: business cards, menus, posters, brochures, roll-ups

⭐ E-reputation & loyalty
Management and enhancement of reviews (Google, TripAdvisor, Booking
)
Writing newsletters and email campaigns
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Lyon (up to 50km)

Experience

  • Le Comptoir de france
    Community Manager Art of Living – Visibility, Engagement & Sales
    RETAIL (SMALL BUSINESS)
    January 2024 - January 2026 (2 years)
    Lyon, France
    My role is to showcase French lifestyle products, craftsmanship, and art de vivre through engaging content consistent with the brand's identity.

    I design and manage the community management strategy, from creating publications (visuals, text, adapted formats) to community animation, including highlighting key commercial and seasonal events.

    I optimize engagement with specialized influencers and organize contests with partner brands.
    Community Management Instagram Marketing Communication Strategy Social Media
  • DETOXIMIX
    Community Manager Food & Wellness – Smoothies, Nutrition & Lifestyle
    IMPORT AND EXPORT
    January 2023 - Today (3 years and 7 months)
    Lyon, France
    For DETOXIMIX, I support the brand in developing its social media presence, highlighting a universe focused on well-being, nutrition, hydration, and an active lifestyle.

    My role is to showcase DETOXIMIX products in simple and inspiring everyday uses, to create a strong connection with the community. I design and manage the community management strategy, from content creation to community animation, while ensuring visual and editorial consistency with the brand's identity.
    Community Management Social Media Video Production TikTok
  • Sacasalades By ArminĂ©
    Community Manager Food & Zero Waste – Responsible Content & Engagement
    RETAIL (SMALL BUSINESS)
    January 2018 - Today (8 years and 7 months)
    My role is to tell the brand's story and highlight its products through content that is inspiring, educational, and delicious, rooted in consumers' daily lives.
    I define and manage the community management strategy, from the creation of visuals and texts to community animation, including showcasing concrete product uses in the kitchen.
    Communication Strategy Community Management Social Media Instagram Marketing

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Education

  • Bachelor in Internal / External Communication Management
    ISCPA Lyon
    2016

Skill set

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