About Naouel
What I offer:
Why collaborate with me?
French
Native or bilingual
English
Fluent
Experience
- FreelanceMarketing & Influence ConsultantVIDEO GAMES AND ANIMATIONOctober 2019 - Today (6 years and 8 months)Paris, France
- Sony Music FranceMarketing and Promotion AssistantENTERTAINMENT AND LEISURESeptember 2020 - August 2021 (1 year)Ville de Paris, Île-de-France, France- Community Management & Content Marketing🗓️ Editorial Planning: managing calendars for Facebook, Instagram, and Twitter, increasing community engagement.🎨 Visual Creation: designing videos, banners, social media visuals, newsletters.📈 Digital Strategies: personalized advice to optimize campaign visibility and impact.✉️ Newsletters: weekly internal/external distribution to strengthen communication.🔍 Competitive Intelligence: analyzing trends to adjust content and strategies.- Promotion & Media Relations📋 Operational Management: coordinating releases (radio, TV) and rigorous follow-up of deliverables.📰 Press Relations: writing impactful press releases and kits, increasing media coverage.🎉 Events: organizing and participating in events to maximize artist visibility.📚 Media Database: updating and consolidating contacts for precise targeting.📞 Promotion: following up on strategies (follow-ups, interviews, approach tracking).- Action & KPI Monitoring
- Analysis of promotional campaigns with clear performance indicators (KPIs).
- ✅ Result: increased artist visibility and continuous optimization of strategies.
- Collaborated ArtistsDoja Cat, Headie One, Niro, Princess Nokia, Bosh...👉 Key Impact: developing their visibility in French media through strategic and effective campaigns. - FollowAnalyticsMarketing & Event Manager / Community ManagerSOFTWARE PUBLISHINGJuly 2018 - September 2020 (2 years and 2 months)Région de Paris, France- Events France & USA📋 Complete Management: management and logistics of internal and external events (trade shows, after-work events, private parties, breakfasts...).📍 Venue and Vendor Selection: scouting, negotiations, follow-up.💰 Budget Monitoring: cost management to stay within allocated budgets.🤝 Vendor Relations: coordination, negotiation, and collaboration follow-up.🚀 On-site Presence: on-site supervision to ensure smooth event execution.🎁 Swag Creation: designing original materials (display stands, tote bags, pens, stickers).- Community Management & Content Marketing📅 Editorial Planning: development and management for all social networks (+14% LinkedIn followers, +24% Twitter followers).🎥 Content Creation: production of videos, interviews, blog posts, infographics, evergreen content, banners, email signatures.⚙️ Optimization: improving existing content to maximize impact.🎯 Lead Generation: implementing high-performing email and social media campaigns.✉️ Monthly Newsletter: regular distribution to strengthen audience engagement.🌐 Website Administration: management and optimization of online content.📰 Press Outreach: distributing news to key media outlets.🔍 Strategic Monitoring: competitor and trend analysis to adjust campaigns.📊 Action & KPI Monitoring📈 ROI Tracking: analysis of event performance (impact, feedback).📅 Weekly Reporting: monitoring KPIs for the website and social media, enabling strategic adjustments.- Collaborated ClientsTF1, LVMH, Interparfums, Showroom Privé, Louis Vuitton, Orange, BNP Paribas, Pimkie.👉 Key Impact: creating strategic campaigns and events, strengthening their visibility and engagement.
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Education
- Bachelor of Event Management and Public RelationsEsupcom2019Titres obtenus : - Chef de projets événementiels (inscrit au RNCP et reconnu par l'Etat niveau 6) - Bachelor Évènementiel et Relations Publiques Formation en contrat de professionnalisation.
- BTS in CommunicationLycée Saint-Rémi2017
Certifications
- Google Digital Active CertificationGoogle2020