Freelancer profile translated to English.

Description

I am Naomi, a freelance social media manager and content specialist from Bern. After more than three years of agency experience - including for Migros, the Swiss Army, and the Federal Chancellery - I went freelance with The Creative Edit.

I help brands not only to be present on social media, but to be truly noticed. From strategy to implementation to the finished post - everything from a single source, in German, French, or English.

What I offer:

Social Media Management & Strategy

Content Creation (Text, Visuals, Reels Concepts)

Community Management

Graphic Design (Canva, Adobe Creative Suite)

Branding & Visual Storytelling

I look forward to exciting projects! 🌿

Industry field of expertise

Languages

German
Native or bilingual
English
Fluent
French
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Apps with love AG,
Content Manager & Marketing Assistant
DIGITAL AND IT
April 2022 - November 2025 (3 years and 7 months)
Bern, Switzerland
Creation, maintenance, and optimization of content for CMS, newsletters, and social media. Development and implementation of creative content ideas and formats (text, image, video). Preparation of content with a focus on visual storytelling, design, and digital trends. Planning and execution of online and offline marketing measures. Participation in campaigns for national clients (e.g., Migros, Federal Chancellery, Swiss Army). Implementation and optimization of SEA measures (Google Ads) as well as support for SEO projects. Analysis and optimization of the customer journey (user behavior, KPI evaluations, data-based measures). Performance analysis with Google Analytics and derivation of optimization potentials. Involvement in marketing and communication with a focus on digital content. Conception and delivery of external training, including creation of manuals.
Google Analytics Google Ads CMS Statamic Trello
TheCreativeEdit
Freelance Graphic & Creative Designer
RETAIL (SMALL BUSINESS)
January 2022 - Today (4 years and 7 months)
Bern, Switzerland
Independent project work in design & branding for small businesses and private individuals in Switzerland:

Label design for almond bear products (Varrin Müller, BEA exhibition)
Business card design for a nutritionist
Christmas card design for a doctor's practice
Signage & branding for a cosmetics studio
Graphic Design Branding Canva Social Media SEO

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Signup to reveal

Bachelor of Media and Communication Studies
University of Fribourg
2025
Bachelor Medien - und Kommunikationswissenschaften
Matura
Gymnasium Muristalend
2019
Matura

Check out Naomi's education

Naomi P.

Creative · Social Media · Content · Branding

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