About Naomi
French
Native or bilingual
Spanish
Native or bilingual
English
Fluent
Experience
- FreelanceHead of Growth - Marketing & SalesJanuary 2025 - Today (1 year and 7 months)Complete structuring of B2B acquisition systems. Building end-to-end conversion funnels using Amazon's Working Backwards methodology. Creating marketing and sales workflows to generate qualified leads. Implementing an AI-first visibility strategy.Results: Halved the financial investment of a SaaS company in its Acquisition team. Increased the conversion rate of an Executive MBA by 30%.Experience in an NGO in Peru to help an NGO structure its financial sustainability. Implemented a "Growth Machine" adapted to local resources to target and contact donor companies.
- Amazon - Cloud AWSGrowth ManagerMay 2022 - May 2025 (3 years)Madrid, SpainManaged the growth of a portfolio of Spanish companies. Implemented Upsell/Cross-sell strategies on over 200 services. Used data to target high-potential accounts.Results: +20% YoY growth in the scope.
- Entreprises francaises : Chanel, Europcar, CNP Assurances, Cegos,...Digital Strategy & Growth ConsultantMay 2015 - May 2022 (7 years)Assisted with digital transformation and product strategy. Optimized conversion and user experience.Results: 10% increase in average order value. +50% beneficiary engagement.
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Education
- Master's in Entrepreneurship and Innovative ProjectsParis Dauphine2014
- Business & ManagementDublin Institute of Technology2013