About Najib
French
Native or bilingual
English
Fluent
Experience
- Everbrent GmbHE-commerce Manager - Amazon Account Manager (Remote)November 2020 - February 2024 (3 years and 3 months)Cologne, Germany- Product listing management (keyword research via Helium10, listing creation via import files, optimization, pricing, descriptions, translations, video uploads, country-specific image uploads, A+ content, brand story, brand store, various listing issues...) => +200 parent ASINs / +8000 child ASINs (categories: Home & Kitchen, Baby Products, Health & Personal Care, Garden, Toys & Games, Fashion, Sports & Outdoors)- SEO/PPC strategy development (management of over hundreds of Amazon campaigns - approximately 14% ACOS and 4.5% real ACOS)- Product marketing plan development (Competitor and market analysis, Review strategy, product launches, promotion execution and external traffic, chatbot flow development, Facebook Ads...)- Daily account management (customer service, brand registry, PAN EU, potential duplicates, suppressed listings, inactive listings, attribute issues, reimbursements, merging customer reviews across different countries, tickets to Amazon support, etc.)
- GP BATTERIESOnline ManagerJanuary 2019 - September 2020 (1 year and 8 months)91280 Saint-Pierre-du-Perray, France- Definition, proposal to management, implementation, and development of the e-commerce / marketplace strategy- Market analysis, competitive and technological watch- Definition of the e-commerce roadmap and action plans. Budget planning and control- Management of the e-commerce P&L- Reporting- Web project management- Coordination of all project stakeholders- Digital evangelization within the marketing and sales team
- GP BATTERIESEcommerce CoordinatorDecember 2017 - December 2018 (1 year)Saint-Pierre-Du-Perray, France- Create, manage, and optimize the visibility of our product listings on Marketplaces: descriptions, prices, etc. (Product categories: High tech, DIY, lighting and illumination)- Create, implement, and coordinate marketing actions on Marketplaces, especially promotional operations (flash sales, clearance sales, private sales, special operations)- Research new opportunities and open new Marketplaces- Analyze performance and sales on each Marketplace and report on activity- Make sales forecasts- Implement the pricing policy and monitor its impact on profitability- Optimize prices based on sales performance and history- Conduct competitive intelligence on the market to measure price competitiveness- Manage inventory in Amazon warehouses (FBA) and in our 2 internal warehouses- Improve product SEO on Amazon and various marketplaces- Create, manage, and optimize dedicated Amazon marketing campaigns (Sponsored Products, Headline Search, etc.)
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Education
- Master Grande EcoleTélécom Ecole de Management - Groupe Mines-Télécom2015Master Grande Ecole
- Professional Bachelor's Degree in Marketing and E-commerceUniversité d'Evry-Val d'Essonne2013Licence professionnelle Marketing et Commerce sur Internet