About Najat
- Meta Ads (Facebook / Instagram)
- Snapchat Ads
- A fully structured conversion funnel to turn traffic into customers.
- Profitable and scalable advertising campaigns.
- In-depth performance analysis (CPL, ROAS, margin) and actionable recommendations.
- Creation & optimization of your LeadGen forms and chatbots, to capture maximum leads at the right time.
- Smooth collaboration with your internal teams or your clients if you are an agency.
- Media plan and recommendations for creative angles
- Creation and management of multi-platform advertising campaigns
- A/B tests on creatives, audiences, formats
- Funnel audit & optimization
- Technical setup (pixels, events, CRM, chatbots…)
Arabic
Native or bilingual
French
Native or bilingual
English
Conversational
Experience
- hiptoGrowth MarketerDIGITAL AND ITAugust 2023 - August 2024 (1 year)92100 Boulogne-Billancourt, FrancePlanning, management, and optimization of advertising campaigns on various channels such as Meta, Snapchat, and Tiktok for Lead Generation. Analysis of data and performance to identify trends and optimization opportunities (conversion funnel). Close collaboration with creative teams and clients to ensure alignment of objectives and advertising strategies. Implementation of A/B tests and continuous optimization strategy to improve campaign results. Creation, implementation, and optimization of a chatbot and LeadGen form.
- Ipsos ParisInterviewer - ValidatorDIGITAL AND ITSeptember 2021 - July 2023 (1 year and 10 months)Making calls to professionals to conduct marketing surveys. Quality control and data verification. National survey ES Handicap 2023 for ARS.
- AME-BI-CONSULTINGSelf-employedCONSULTING AND AUDITSMay 2015 - October 2021 (6 years and 5 months)Champs-sur-Marne, FranceBusiness Development Manager: Active telephone prospecting and scheduling qualified appointments for client portfolio development. Customer Service Representative at Auchan: Receiving and processing customer requests, creating and updating customer accounts, personalized advice, and guiding customers on their orders.
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Education
- BachelorBachelor
- BachelorOreegami Academy2024Bachelor