About Nadine
- Consulting, Concept, and Strategy: I am available from idea generation to implementation – including during pitch execution.
- Project Management and Control: I take over the planning, coordination, and successful execution of projects.
- Content Creation: I develop tailor-made content for clear and effective communication.
- Project Leadership and Team Management: Whether in small teams or large projects – I ensure structure, motivation, and results.
- On-Site Assignments / Interim Management: I provide support on-site in companies or agencies, also for replacements or short-term assignments.
- in leading client and project teams
- in budget calculation and control
- in project control and management
- in new client acquisition / new business
German
Native or bilingual
English
Fluent
French
Basic
Experience
- NHW COMMUNICATIONSFreelance PR and Communications Consulting // www.nhw-communications.comPRESS AND MEDIAMarch 2025 - Today (1 year and 3 months)Hamburg, GermanyHolistic communication solutions for brands, companies, and executivesAfter around 20 years in large, renowned communications agencies, I became self-employed in April this year as a freelance PR consultant and communications advisor in the field of Corporate and Brand Communications.I support companies and brands in clearly positioning themselves in a rapidly changing market environment and communicating their messages sustainably.My services in detail:
- Corporate and Brand Communications: Strategic consulting and continuous project management / Change and Reputation Management / Positioning / Continuous Brand Management
- C-Level Communication: Conception, management, and execution of C-Level communication, especially on LinkedIn (Health Checks, Key Messages, Positioning, etc.)
- Social Media: Cross-platform consulting and strategy development including campaigning and content production / Influencer Relations
- Content Creation: Development and management of creative content and storytelling formats in Social, Audio, and Print / Content planning / editorial support
- Strategic PR Consulting: Creation, implementation, and management of PR concepts and PR stunts / Agenda Setting and Topic Management
- Media Relations: Development and implementation of effective Media Relations strategies / Press work / Storytelling / Media cooperations / earned, owned, and paid media
- Digital: Conception, implementation, and management of digital products, such as websites, newsletters, or social media campaigns
- Live: Planning, organization, and management of media and consumer events / On-site support / Press work / Linking event management with innovative PR approaches
- Audio & Image: Planning and implementation of audio formats/podcasts as well as moving images and photo shoots
My references:B2B & B2Cebay, Google, Lufthansa/Swiss, BMW, MINI, Wrigley, L’Osteria, Disney, Metro, Arvato, Grant Thornton, BSH, Sky - Achtung! GmbH,Account DirectorPRESS AND MEDIAJuly 2015 - December 2023 (8 years and 5 months)Hamburg, GermanyContinuous conception, management, and implementation of integrated 360-degree communication projects (B2B and B2C) for renowned brands / companies (eBay, Lufthansa/Swiss, Google, Metro, L’Osteria, Grant Thornton). This includes, among others:
- Strategic consulting and project management within Corporate Communications
- Positioning of brand communication and image, as well as brand management
- Conception and management of C-Level communication, including health checks, key messages, positioning, etc.
- Cross-platform consulting on Social Media and Influencer Relations, including campaigning and content production
- Development and management of creative content and storytelling formats in Social, Audio, and Print
- Strategic PR consulting and Media Relations
- Conception and implementation of digital products, such as websites, newsletters, SoMe
- Planning and implementation of moving image and audio formats
- Leadership of various client and project teams
- Budget and fee responsibility; New Business
- heller & partner communications GmbH,Senior Account ManagerPRESS AND MEDIAOctober 2010 - March 2015 (4 years and 5 months)München, GermanyCorporate and Brand Communications (partly 360-degree) for various companies in the automotive, industrial, and media sectors (including BMW, MINI, Sky); B2B and B2C; top management level
- Strategic consulting and continuous project management of international communication and PR projects; Continuous brand management and positioning; Management of comprehensive crisis and change processes
- Content marketing including creation of corporate publishing products
- Comprehensive event management, live communication
- Consulting on Social Media and online communication
- Leadership of various project teams (consulting, editorial, creative); Budget and fee responsibility; New Business
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Education
- Hochschulstudium PR I Kommunikationsmanagement, Bachelor of ArtsUniversität Leipzig2004Hochschulstudium PR I Kommunikationsmanagement, Bachelor of Arts
- AbiturJustus-Kerner-Gymnasium, Heilbronn1999B.A.