You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Nadia ChabbouhNC

Nadia Chabbouh

Content Strategist / Gen Z Consumer Behavior

€400/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Nadia

🌀 Gen Z? They scroll fast. But they know exactly when it's worth stopping.
What if that moment happened on your content?

💡 I'm Nadia, Content Marketing Strategist, specializing in Gen Z & Alpha consumer behavior.
I help brands rethink their content strategy to engage new generations, in a landscape where Gen AI, new formats, and hybrid usage are redefining all the rules.

📍 B2B or B2C, your audience is evolving.
Today, we can't communicate "like before":
– Distrust towards brands is high
– Attention is ultra-fragmented
– Influence dynamics are decentralized
– And generative AI has transformed expectations regarding content, personalization, and authenticity

🎯 Together, we can:
– Rethink your strategic marketing and positioning.
– Understand and analyze Gen Z consumer behavior.
– Rethink your content strategy to capture, engage, and convert Gen Z and Gen Alpha.
– Create an action plan and a content editorial calendar.


👀 Ready to create a strategy that speaks to new generations, with today's codes and tomorrow's tools?

📩 Contact me and let's discuss your project!

👉 If you like my profile, add it to your favorites to find me easily.
  • French

    Native or bilingual

  • English

    Fluent

  • Italian

    Basic

Can work on-site
Paris (up to 50km)

Experience

  • AG2R LA MONDIALE
    Cybersecurity Communication and Awareness Officer
    BANKING AND INSURANCE
    January 2024 - December 2024 (11 months)
    Levallois-Perret, France
    • Participation in updating the technical cyber audit department strategy
    • Development of the communication strategy and plan (Cybersecurity Awareness Month)
    • Updating, architecture, and management of the Cybersecurity SharePoint site
    • Creation of cybersecurity best practice content, copywriting on Engage
    • Creation, monitoring, and reporting of awareness campaigns
    • Assistance in managing internal social networks (Engage, Teams)
    • Writing and publishing articles (Déclics)
  • ASSOCIATION ECOTOURISME ENVIRONNEMENT
    Social Media Manager
    ENVIRONMENTAL
    January 2022 - January 2024 (2 years)
    • Setting marketing vision and strategy
    • Content creation on social media and online community management
    • Creation of content strategy and plan, and development of the editorial calendar
    • Creation of flyers and brochures
    Social Media Communication Strategy
  • Freelance
    Content Creator / Social Media Copywriting
    November 2021 - February 2022 (3 months)
    – Content creation on social media (High Tech + Finance domain)
    – Developing strategic recommendations
    – Collaborating with communication teams
    – Developing a monthly and weekly content editorial calendar

Recommendations

Be the first to recommend Nadia

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • MBA Digital Marketing, Communication & Innovation Manager
    De Vinci Executive Education
    2024
  • Master in Innovation Management
    Institut des Hautes Etudes Commerciales
    2019

Certifications

Skill set

Categories