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Nadia B.NB

Nadia B.

360 Communication Strategy Consultant

€450/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Nadia

Communication Manager specializing in digital acquisition with over 5 years of experience, I can help you improve your performance in SEA, SMA, and SEO, thanks to a global vision of your business challenges. 💫

My main objectives are to support you in improving your online visibility, increasing your reach, developing your lead nurturing, and helping you acquire new clients; while giving you the keys to continue boosting your performance after our collaboration. 🤝

From the birth of your project to the final reporting, I will be by your side for all stages of creating and implementing your campaigns: SEA and SEO audit, campaign type selection, keyword definition, target and bid type definition, ad writing, visual creation, email campaign setup, etc.

Certified by Google, I am an expert in Search, Display, and Shopping ads. 👩🏻‍💻

Also a specialist in social media, both organic and paid, I can manage your social media campaigns from the strategic aspect to publication, including post writing, visual creation, and community management.

Do not hesitate to contact me if you need further information, I would be delighted to guide you on the most relevant strategy to implement. 💡
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

Remote only
Primarily works remotely

Experience

  • The Source
    Marketing & Communication Manager
    DIGITAL AND IT
    September 2023 - Today (2 years and 9 months)
    Paris, France
    Communication Strategy Social Media SEO Writing TikTok Project Management Social Media Management
  • EPSILIUM
    Acquisition Manager
    REAL ESTATE
    February 2021 - April 2023 (2 years and 2 months)
    Paris, France
    Responsible for lead acquisition and traffic generation for Epsilium, a wealth management consulting firm:

    - Management and creation of SEA and SMA campaigns: ad writing, contact form and landing page creation, campaign reporting and analysis
    ✅ 193% increase in conversions in 4 months
    ✅ 33% reduction in cost per click

    - Creation of editorial and visual content: white papers, infographics, social media posts, blog articles

    - Management of website redesign and SEO strategy: writing specifications, site structure redesign, page writing, content rationalization, internal linking, etc.
    ✅ +132% website visits
    Google AdWords Google Analytics SEA SEO Social Media Landing Page Lead Generation
  • Consultante SEA & SMA
    SEA & SMA Consultant
    DIGITAL AND IT
    October 2020 - Today (5 years and 8 months)
    Paris, France
    Consultant in SEA and SMA campaign creation:

    SEA: Audit, campaign creation, content writing, keyword definition, KPI optimization and monitoring, reporting.
    Example of a B2C project:
    ✅ +81% website visitors
    ✅ +120% ad clicks
    ✅ -71% on average cost per click

    Social media: Campaign creation and optimization, audit and strategic recommendations, KPI monitoring...
    Example of a B2B project:
    ✅ +10% followers
    ✅ +600% video views
    Google AdWords Social Media Google Analytics SEA Traffic Acquisition

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Education

  • Master 2 - Strategic Planning, Digital Strategies and Brand Content
    Sup de Pub
    2020
  • Master 1 - Event Marketing and Public Relations
    Sup de Pub
    2019

Certifications

  • Google Ads Search Certification
    Google
    2020
    Traffic Acquisition Google AdWords SEA
  • Shopping Ads Certification
    Google
    2020
    Google AdWords Google Shopping SEA

Skill set

Categories