Nadia Andrade

Development of internal communication campaigns, content on digital platforms, and newsletters that enhance engagement and position the organizational culture in the labor market. Planning and execution of communication strategies for social media, institutional website, and CRM with a focus on managing high-impact campaigns. Analysis of metrics and preparation of strategic reports for decision-making. Design and implementation of positioning and relationship strategies with media, key audiences, and the community. Coordination of institutional communication, development of content strategy, and contingency communication. Communication of sustainability initiatives and collaboration in the preparation of impact reports.

Planning, coordination, and supervision of projects to ensure efficient execution within the defined time, budget, and scope. Social Media Manager: Research, planning, and execution of strategies for social media and website. Analysis of metrics and generation of reports to optimize digital strategies. Development and planning of content for social media and websites. Execution of digital strategies, scheduling, and management of publications. Development and optimization of advertising campaigns on Google Ads, Facebook Ads, and LinkedIn Ads. CRM & Email Marketing: Management of email marketing, remarketing, and WhatsApp campaigns. Implementation of strategies to improve positioning on Google.

Research and planning of the communication strategy on social media. Creation of content for social media, website, and advertising campaigns. Comprehensive management of e-commerce and digital sales channels. Digital advertising on Google Ads, Facebook Ads, and LinkedIn Ads. CRM & email marketing, remarketing, and WhatsApp. SEO & SEM for search engine optimization.