Freelancer profile translated to English.
Back to original languageAbout Na
✍️Communication & Development Consultant China ↔ Europe
✍️Social Media / PR — Chinese Market
Based in Brittany — mobility France / China, I support Chinese brands and companies wishing to develop their presence in Europe, as well as French players wishing to strengthen their communication on Chinese social networks.
With field experience in high-end tourism (travel agency and business aviation) and seven years spent managing a travel account followed by 250,000 subscribers on Chinese media, I bring a dual expertise: digital strategy and intercultural coordination between China and Europe.
What I bring:
🚀China ↔ Europe Development: operational support to adapt offerings, identify partners, and facilitate brands' commercial presence.
🚀Communication & PR: content creation, media outreach, and online/offline visibility management.
🚀Social & Influence: strategy and content creation for WeChat / Xiaohongshu; support for French companies in managing their accounts and understanding the Chinese digital ecosystem.
🚀Premium Events: coordination of press projects and events around France-China collaborations.
🏔Side project: I am developing a channel dedicated to the Alps and winter sports, to promote mountain tourism to the evolving Chinese public.
French
Native or bilingual
Chinese
Native or bilingual
English
Fluent
Can work on-site
Auray (up to 50km), Paris (up to 20km), Chamonix-Mont-Blanc (up to 50km), Megève (up to 50km), Cannes (up to 50km)
Experience
- Groupe ZOULARSocial Media ManagerSOCIAL NETWORKSJanuary 2018 - Today (8 years and 7 months)Shanghai, ChinaDigital Content Creator and Digital Content Strategist: ZOULAR is a travel platform highly appreciated by Shanghai travelers, with a community of 250,000 subscribers. As the main author of the account, I wrote numerous articles that surpassed 100,000 views, a symbolic threshold on WeChat. ZOULAR is also the exclusive new media partner of a major Parisian pharmaceutical group.
- IBC AviationBusiness DeveloperTRAVEL AND TOURISMJune 2014 - June 2017 (3 years)Le Bourget, FranceMarket development and luxury concierge management for Chinese clients: IBC is an ambitious private jet company looking to explore new markets.My missions:Promotion of a private jet company in the high-end Chinese market.Development of bilingual communication materials (FR/CN).Management of client relations and international partnerships.
- France Chine ToursIncoming DirectorTRAVEL AND TOURISMJanuary 2006 - January 2014 (8 years)Paris, FranceOne of the oldest travel agencies in Paris, initially designated by the Chinese Embassy. It later developed into a tailor-made travel agency, specializing in hosting high-end clients, and organized numerous business events between China and France.
Recommendations
Be the first to recommend Na
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master's in Tourism MarketingESTL - ICOGES2007Master Marketing et Management International