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Myriam S.MS

Myriam S.

PROFITABILITY & PRODUCT PERFORMANCE

On-demand
Paris, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Myriam

🎯 Expert in turning around profitability, business growth, and processes.


Missions :
✔️ Flash audit to boost your product, margin, and/or image performance
✔️ Quick additional revenue via optimization of product mix or ranges
✔️ Rapid optimization of your KPIs and reporting to aid decision-making
✔️ Ad-hoc support for your purchasing and/or upstream margin optimization
✔️ Rapid improvement of your retro-planning and processes for 100% on-time delivery
✔️ Express analysis and optimization of your stocks for revaluation
✔️ Flash implementation of an ESG strategy

📍 Based in Paris – Travel possible

💬 Interested? Let's quickly discuss your goals!


👉 What I can bring you:
✅ 17 years of experience in brand turnaround, product and process performance development and improvement. Expert knowledge of trades, prices, and challenges.
✅ Drastic improvement in profitability and commercial performance. Tailored strategies, listening, method, and proven agility: +2.3 points margin for Monoprix (textiles), 100% ESG collection and +3% revenue in 4.5 months.
✅ Flash leadership & project management, management or support of your multidisciplinary teams (creative, product, development, R&D, packaging, purchasing, digital, operational marketing, and e-commerce. Example: at Dim, launch of swimwear, contributing to 30% of revenue in 3 months.
✅ Responsiveness through the implementation of effective KPIs: monitoring, reporting, forecasting, decision-making, scenario planning, opportunity capture, or corrective action plans.
✅ Product sensitivity combined with a pragmatic approach, customer and results-oriented.

See you soon
  • French

    Native or bilingual

Can work on-site
Paris (up to 50km), Lille (up to 50km)

Experience

  • VANESSA WU
    COLLECTIONS TRANSFORMATION MANAGER
    FASHION AND COSMETICS
    July 2025 - February 2026 (7 months)
    Paris, France
    Mission to strategically structure the offer and secure performance in a context of omnichannel transformation and acceleration.

    Mandate entrusted for:
    - Redefining product strategy and price positioning
    - Overhauling development processes, from retro-planning to market launch
    - Rationalizing assortments based on product life cycles
    - Optimizing the product/margin/volume mix
    - Securing forecasts and improving margins and their control
    - Streamlining decision-making cycles
    - Supporting the transition to multi-country sourcing and upgrading

    Results:
    ⌛ Significant reduction in time-to-market
    💰 Launch of concept lines contributing +17% of revenue from the first season
    👟 Improved offer clarity and optimization of SKU count
    📈 Better volume anticipation and reliable projections

    Direct management: 3 people + 2 freelancers – mobilizing, upskilling, and strategically aligning teams.
    Product Strategy Complex Project Management Change Management & Transformation Product Development Change Management
  • MONOPRIX
    OFFER PERFORMANCE OPTIMIZATION
    FASHION AND COSMETICS
    April 2023 - December 2023 (8 months)
    Clichy, France
    Mission to optimize the offer and its commercial performance, and to oversee development and purchasing.

    Interventions:

    ✅ KPI optimization and "Monday analysis".

    ✅ Briefs: identifying growth pillars and opportunities through analysis of trends, competition, and previous season reviews. Developing collection plans, target prices, and OTB (purchasing budgets), supporting ESG transformation from creation.

    ✅ Global retro-planning optimization, cascading down to departments to facilitate information transfer.

    ✅ Development piloting
    - Sourcing selection (address book of +20 suppliers)
    - Coordination of creative, product, and purchasing teams for launches: creating shared tracking tools to optimize information sharing
    ⌚ 35% time saved!
    🚀 Supporting the upskilling of junior team members.

    ✅ Direct negotiation of strategic lines with suppliers, geographical reorganization to optimize upstream margin (China, Bangladesh, India).
    📈 +2.3% margin

    ✅ Validation of material swatches, lab dips, and then prototypes with teams at all stages, from protos 1, protos 2, protos 3, size ranges, pre-production, and series head.

    ✅ Launch of attractive, loyalty-building, revenue-contributing, competitive concepts that respond to market and customer needs and evolutions.
    👉 Flax line concept, soft and comfortable ecovero viscose, recycled cashmere, pointelle knit which became a new staple ✌️

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Education

  • Master in Fashion and Textile Management
    Institut Français de la Mode
    2004
  • Master in International Marketing and Retail
    NEOMA
    2003

Certifications

  • Digital and E-commerce Integration
    Webforce3
    2020

Skill set

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