About Myriam
French
Native or bilingual
Experience
- VANESSA WUCOLLECTIONS TRANSFORMATION MANAGERFASHION AND COSMETICSJuly 2025 - February 2026 (7 months)Paris, FranceMission to strategically structure the offer and secure performance in a context of omnichannel transformation and acceleration.Mandate entrusted for:- Redefining product strategy and price positioning- Overhauling development processes, from retro-planning to market launch- Rationalizing assortments based on product life cycles- Optimizing the product/margin/volume mix- Securing forecasts and improving margins and their control- Streamlining decision-making cycles- Supporting the transition to multi-country sourcing and upgradingResults:⌛ Significant reduction in time-to-market💰 Launch of concept lines contributing +17% of revenue from the first season👟 Improved offer clarity and optimization of SKU count📈 Better volume anticipation and reliable projectionsDirect management: 3 people + 2 freelancers – mobilizing, upskilling, and strategically aligning teams.
- MONOPRIXOFFER PERFORMANCE OPTIMIZATIONFASHION AND COSMETICSApril 2023 - December 2023 (8 months)Clichy, FranceMission to optimize the offer and its commercial performance, and to oversee development and purchasing.Interventions:✅ KPI optimization and "Monday analysis".✅ Briefs: identifying growth pillars and opportunities through analysis of trends, competition, and previous season reviews. Developing collection plans, target prices, and OTB (purchasing budgets), supporting ESG transformation from creation.✅ Global retro-planning optimization, cascading down to departments to facilitate information transfer.✅ Development piloting- Sourcing selection (address book of +20 suppliers)- Coordination of creative, product, and purchasing teams for launches: creating shared tracking tools to optimize information sharing⌚ 35% time saved!🚀 Supporting the upskilling of junior team members.✅ Direct negotiation of strategic lines with suppliers, geographical reorganization to optimize upstream margin (China, Bangladesh, India).📈 +2.3% margin✅ Validation of material swatches, lab dips, and then prototypes with teams at all stages, from protos 1, protos 2, protos 3, size ranges, pre-production, and series head.✅ Launch of attractive, loyalty-building, revenue-contributing, competitive concepts that respond to market and customer needs and evolutions.👉 Flax line concept, soft and comfortable ecovero viscose, recycled cashmere, pointelle knit which became a new staple ✌️
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Education
- Master in Fashion and Textile ManagementInstitut Français de la Mode2004
- Master in International Marketing and RetailNEOMA2003
Certifications
- Digital and E-commerce IntegrationWebforce32020