Freelancer profile translated to English.

Description

Digital marketing consultant with over 5 years of experience, I support companies in their digital strategy.

Thanks to several years of experience as a digital project manager in various companies in France and Switzerland, I have a multi-skilled profile for a 360° view of digital marketing:

- Strategic audit of your actions and implementation of objectives and KPIs

- SEO / GEO & local SEO

- Paid campaigns: Google Ads, Meta Ads, LinkedIn Ads

- Customer journey: optimization of your customer journey and marketing funnel

- Analytics & tracking: GA4, GTM, dashboards

- Social media

I am therefore able to support you globally, or by specialty, depending on your issues.

I primarily work with companies in Geneva and French-speaking Switzerland, but also in Haute-Savoie.

Whether you use my services on a one-off basis, or as part of a collaboration over several months, I guarantee real listening to your needs, a tailor-made approach to your strategy, and a close collaboration based on trust and discretion.

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Genève (up to 20km)

Naef Immobilier
Digital Marketing Project Manager
REAL ESTATE
October 2023 - April 2025 (1 year and 6 months)
Genève, Switzerland
For the brands Naef, Naef Prestige Knight Frank and Naef Commercial Knight Frank:
- Management of the Group's websites (optimizations, SEO monitoring, ticketing, page creation, content updates...)
- Management of Google Ads sponsored campaigns
- Implementation and management of sponsored social media campaigns on Meta and Linkedin
- Participation in the development of the acquisition strategy
- Digital reporting and monitoring of marketing actions
- Management of digital projects (website redesign, digital tool optimization...)
- Monitoring of web and technological trends
SEO Traffic Acquisition Social Media Strategy Webmastering Google Ads Campaign
PEGGY SAGE
Web Project Manager
FASHION AND COSMETICS
September 2021 - September 2023 (2 years)
Bonneville, France
- Conception of the digital communication strategy and the e-commerce commercial action plan
- Management of commercial offers and website content for FR, CH, BE, DE, ES (promotional planning, content management and writing, landing page creation, product launches...)
- Management of the development of the future e-commerce site on Magento 2 (specifications, schedule and budget monitoring, coordination of service providers and internal departments, validation of mockups and functional specifications, testing and ticketing...)
- Implementation of digital tools (gamification solution, widgets, pop-ups) and marketing automation scenarios
- Monitoring of SEA/SMA campaigns and SEO optimization
- Analysis of traffic and sales statistics
- Monitoring of web trends and competitive analyses