Freelancer profile translated to English.
Back to original languageAbout Myriam
🌞 11 years of experience in marketing, communication, and project management, from large corporations to entrepreneurship.
I built my career in demanding environments, where I learned to think strategically, but above all, to do: manage projects from A to Z, make decisions, coordinate teams, and turn ideas into concrete actions 🚀
🎯 Branding, content, marketing campaigns, events (workshops, conferences, corporate or experiential formats): I enjoy creating lively, useful, and well-executed projects, in close collaboration with teams and partners.
French
Native or bilingual
English
Fluent
Spanish
Basic
Remote only
Primarily works remotely
Experience
- Solar CreationsSenior Marketing, Communication & Branding ConsultantOctober 2021 - Today (4 years and 8 months)
- Marketing & Communication Strategies:Supporting entrepreneurs and companies in defining and deploying their online and offline strategy (positioning, acquisition, loyalty).
- Operational Marketing:Supervising content creation, redesigning visual identities and websites, automated emailing campaigns, and organizing events (planning, budget, reporting).
- Acquisition / SEA:Managing digital acquisition campaigns (Google Ads) focused on MQL/SQL, coordinating the agency, and monitoring performance (CRM Salesforce, Power BI).
- Management:Leading marketing teams and coordinating stakeholders.
- Clients Supported:Qarson (automotive), Lucie Mariotti (public figure 421k followers), KTY (industry), Place Care (medical), Th.Sadry (Physiotherapist 65k followers), MF.Holitherapie (therapist) and more.
- Athlon France - Mercedes Benz GroupOperational Marketing ManagerAUTOMOBILEOctober 2019 - November 2021 (2 years and 1 month)Le Bourget, France
- Operational Marketing:Designing and writing sales support materials, supporting the sales force, and organizing commercial events.
- Web Marketing & Acquisition:Managing website redesign, social media, emailing campaigns, and lead acquisition and loyalty.
- Communication & Media Relations:Managing media publications and press relations.
- Achievements:Product launches (MyAthlon, Athlon Bikelease), organization of the Flotauto Paris and Lyon trade shows, production of new commercial documentation (White Paper, Sales Pitch, Brochures etc.).
- Qarson France,Network Marketing ManagerSeptember 2018 - October 2019 (1 year and 1 month)Île-de-France, France
- Sales & Communication Materials:Designing sales promotion materials (product catalogs, flyers, POS displays, videos).
- Network Marketing & Field Support:Supporting dealerships with marketing and communication challenges.
- Local Marketing Activation:Adapting national campaigns to the local level (commercial highlights, special operations) and managing events (open house days).
- Achievements:Implementation of the Qarbox loyalty program, organization of digital dealership openings, creation of commercial documentation.
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Education
- Respiratory therapy / therapistInstitut de Formation à la Sophrologie2022Thérapie respiratoire / thérapeute
- Master in Marketing and Communication, Corporate CommunicationEcole Supérieure de Communication2016Master en marketing et communication, Communication d'entreprise