Freelancer profile translated to English.
Back to original languageAbout Myriam
Communication and project management consultant, I support companies in their visibility, branding, and digital project management challenges.
After several experiences in companies and as a freelancer, I have developed solid skills in internal and external communication, social media strategy, 360° content creation, branding, and cross-functional project coordination.
I have also worked on the redesign and optimization of digital platforms, the implementation of KPIs, and the management of multicultural teams.
Today, I put my expertise at the service of organizations that wish to structure their communication, strengthen their brand identity, engage their audiences, and effectively manage their projects.
Do not hesitate to contact me to discuss your needs and ongoing projects.
French
Native or bilingual
English
Fluent
Arabic
Native or bilingual
Spanish
Conversational
Can work on-site
Clermont-Ferrand (up to 15km)
Experience
- Lumibird Medical - Quantel Medical, Ellex & OptotekExport Communication ManagerMEDICALAugust 2023 - December 2024 (1 year and 4 months)Clermont-Ferrand, FranceDevelopment and deployment of a communication and loyalty strategy for a network of distributors in 120 countries (MedTech sector).> Development of a 360° communication strategy and a loyalty/ambassador program for distributors.> Implementation of KPIs and a distributor profile tracking matrix to measure engagement and performance.> Creation of a brand book for distributors to strengthen the image and consistency of the portfolio brands.> Development of new communication channels adapted to needs (e.g., WhatsApp community) to facilitate quick and effective exchanges.> Design and facilitation of round tables during seminars (Europe & Middle East) on brand preference and best communication practices.A memorable experience in the MedTech world, combining strategy, branding, and innovation in international communication.
- Michelin MFPMCommunication Project ManagerAUTOMOBILEApril 2022 - May 2023 (1 year and 1 month)Clermont-Ferrand, FranceAfter the entrepreneurial experience Petits Points Atelier, I obtained a freelance contract with the Michelin group - DCEM Entity.The missions entrusted to me were as follows:> Community manager for the Michelin Group's Instagram accounts and YouTube ecosystem> Creation of a training program for the Group's social media managers> Implementation of the Michelin Group's new social media strategy> Digital redesign of the brand platform: stream leader for content
- Petits Points AtelierEntrepreneurE-COMMERCEDecember 2020 - April 2022 (1 year and 4 months)Clermont-Ferrand, FranceFrom my passion for embroidery, Petits Points Atelier was born, offering unique, hand-embroidered pieces, stitch by stitch. Responsible, unique, and modern embroidery.During the Covid-19 epidemic and at the end of my second fixed-term contract at Michelin, I seized the opportunity to develop an entrepreneurial project. My passion for embroidery combined with my entrepreneurial spirit allowed me to grow Petits Points Atelier: an embroidery workshop powered by the magic of social media.I was able to apply all the skills acquired during my previous experiences to this project.In numbers:> 1 profitable project in 2 weeks> 1 e-commerce site> 1 strong visual identity> 1 engaged community on social media of over 4000 people (in 1 year of activity!)> 20 to 30 orders per week (every week)> approximately 5 burns on my fingers during the Christmas period
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Education
- BTS Commerce InternationalLycée Ambroise Brugière2016
- Licence Responsable en Commerce InternationalCCI Formation2017