Freelancer profile translated to English.

Description

Hello and welcome to my profile!

I am Mylène, a web referencing consultant for over 7 years now. I specialize in SEO (natural referencing) and SEA (paid referencing) strategies.

To know more about me: I am also a Designer in my second small business Joli-pot.fr. I customize terracotta flower pots for individuals/resellers/professionals for all life occasions.

Industry field of expertise

Languages

English
Fluent
French
Native or bilingual

Workplace preferences

Can work on-site

Toulouse (up to 30km), Nîmes (up to 10km), Aubenas (up to 10km)

e-vitamine
Vitamined Consultant in SEO | SEA
CONSULTING AND AUDITS
September 2016 - Today (9 years and 11 months)
Alès, France
[Freelance] Natural Referencing (SEO):

- SEO Audits (Technical, Semantic & Popularity) + strategic recommendations
- Semantic studies (keyword list for your industry)
- Optimizations and/or Creation of SEO-optimized content (e.g., blog posts, product descriptions, category pages, "offers" pages...)
- Netlinking
- Reporting / Analytics

Paid Referencing (SEA) - GoogleAds:

- Definition of the strategy to implement (keywords, budgets...)
- Design and implementation of Search, Display, Shopping & Performance Max campaigns (GoogleAds / MicrosoftAds)
- Campaign management, monitoring & optimizations
- Remarketing, Lookalike
- Reporting / Analytics

They trusted me: La FNAC - Vinci Autoroutes - Photoweb - Bonhomme Bâtiment - Groupe E - Energy Go - Moto Conduite - Concept-Usine - Everwin - Solimut Mutuelle de France - Hitachi Solutions ...
SEO SEA SEO Writing SEO Audit SEO Netlinking SEO Optimization SEO Referencing WordPress SEO SEO Consultant Google Ads Microsoft Ads
Negolux
SEO | E-commerce Project Manager
E-COMMERCE
September 2018 - March 2021 (2 years and 6 months)
Toulouse, France
[Freelance] - On-site at the client's 2 days a week.
- SEO strategy definition;
- Implementation of a magazine on the world of furniture and decoration;
- Netlinking: internal linking, backlink acquisition;
- SEO content creation, implementation of actions defined in the initial strategy;
- On-page, on-site & off-page SEO optimizations;
- Monitoring & reporting of natural referencing results;
- Monitoring of paid referencing actions (Google Ads & Bing) with the consultant... Ex. of results: top 3 SERPs "garden furniture" (+200,000 searches/month), "resin garden furniture", "teak garden furniture", "aluminum garden furniture", "parasol" ...
E-commerce SEO SEA SEO Optimization SEO Web Writing
Negolux
Webmarketing | E-commerce Project Manager
E-COMMERCE
October 2016 - September 2018 (1 year and 11 months)
Toulouse, France
[Freelance since June 2017] Complete management of the group's main e-commerce site:
- Pricing/margin policy
- Commercial operations (planning, design, implementation: promotional codes, various discounts, contests)
- Web design (banners, mockups, GIFs, others)
- Community Management (Facebook Ads)
- SEA (Adwords/BingAds)
- Content writing (product descriptions, blog posts)
- SEO (on-site, on-page & off-page optimizations)
- Project management (multilingual interactions with partners/suppliers)
- Affiliation (partnerships, features, performance management and monitoring)
- Emailing: setup, design and sending of Newsletters via Sendinblue
- Reporting / ROI / Analytics Results: December 2016 +70% Revenue - April 2017 +50% Revenue (record)