About Mylène
English
Fluent
French
Native or bilingual
Experience
- MybizdevSales Business Development ConsultantFASHION AND COSMETICSJanuary 2022 - Today (4 years and 7 months)Paris, FranceAssisting startups in creating or optimizing their B2B division- Coaching and training modules:- Structuring and optimizing your sales strategy- Optimizing your prospecting methods: KPIs, CRM, software, scraping, automation, cold email, cold call- Training on sales techniques: copywriting, sales scripts, SIMAC- Auditing and coaching sales teams- Optimizing your sell-out and portfolio management
- SMOON LingerieBusiness developerFASHION AND COSMETICSJanuary 2021 - Today (5 years and 6 months)Paris, FranceCreation of the B2B sales department- Definition of the distribution strategy- Definition of General Terms and Conditions of Sale (GTCS)- Implementation of sales tools: CRM, BDC, marketing automation, KPIs, reporting- Sales process: lead generation, client appointments, negotiation, closing- Portfolio management (125% growth of the top 20)- Sell-out optimization
- NS cosmétiquesBusiness developerFASHION AND COSMETICSAugust 2019 - December 2020 (1 year and 5 months)Paris, FranceDeveloping the distribution network for a cosmetics laboratory- Business development- Lead generation- Sales cycle- TrainingSupporting a network of independent sales representatives to achieve their goals- Needs assessment- Optimization of tools and processes- Sales cycle training
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Education
- MSc & MBA Luxury Brand ManagementINSEEC2016
- Bachelor Fashion Luxury and DesignISEFAC2014