About Mxd
About Us: Operational Interim Managers for Enterprise GTM, RevOps & B2B SaaS Growth
Our Services & Focus Areas
- Go-to-Market Strategy (GTM): Conception and operational implementation of scalable GTM playbooks for B2B SaaS, cloud, and tech companies in the DACH region.
- Revenue Operations (RevOps): Holistic alignment of Marketing, Sales & Success. Remediation of technical gaps in CRM (HubSpot, Salesforce) and establishment of tracking architectures.
- Interim Management: Immediately deployable leadership expertise (Interim Marketing Manager, Interim Director Sales, Lead Customer Success) for structuring high-performance teams.
- Behavioral Economics: Psychological conversion design (framing, loss aversion) to maximize CVR and SQL rates.
Challenges We Solve For You
- Reduce high Customer Acquisition Costs (CAC) & introduce precise forecasting logic.
- Optimize the lead-to-revenue chain, increase lead fit (MQL/SQL) & accelerate pipeline velocity.
- Transform volatile project business into recurring revenue (MRR/ARR).
- Churn prevention: Shorten onboarding, minimize time-to-value, and secure NRR (>115%).
German
Native or bilingual
English
Fluent
Spanish
Native or bilingual
Experience
- Wolt Enterprises Deutschland GmbHInterim Director Sales ExpansionE-COMMERCEMarch 2026 - Today (3 months)Berlin, GermanyEstablishment and scaling of B2B sales structures for expansion into new metropolitan regions.Development of a robust go-to-market playbook for rapid development of new locations. Focus on rapid recruiting and onboarding of local sales teams, as well as establishing data-driven acquisition logic to secure critical market share in retail and gastronomy.
- DIMARCON GmbHPerformance Marketing Manager & CoachDIGITAL AND ITAugust 2025 - Today (10 months)Wiesbaden, Germany
- Agency Challenger & Performance Audit: Critical review of external agency performance (second opinion). Identification of inefficiencies and technical errors in existing setups for budget optimization.
- Inhousing Process & Knowledge Transfer: Strategic guidance for agency transition and building internal know-how. Successful transfer of performance marketing to client-internal teams within just 3 months.
- Scaling Management (ICP Focus): Transition of validated campaign structures into a long-term growth phase. Sharpening target audience communication based on the Ideal Customer Profile (ICP).
- Marketing Strategy & GTM Alignment: Precise alignment of operational channels with the overarching marketing strategy.
- FoundeverInterim Sales Excellence LeadSOFTWARE PUBLISHINGNovember 2025 - Today (7 months)Düsseldorf, GermanyStrategic reorientation of key account sales in the international BPO sector.Auditing of existing pitch structures and establishment of stringent deal qualification. Maximizing closing probabilities in complex international tenders through robust sales standards to secure profitable high-volume contracts.
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