About Muriel
English
Native or bilingual
French
Native or bilingual
Experience
- The Conscious MoveFreelance & ConsultingJanuary 2020 - Today (6 years and 5 months)Paris, FranceFreelance for various communication missions (from strategy to production). Consulting / Coaching in neuroscience for individuals and professionals
- Ogilvy & MatherIntegrated ProducerCONSULTING AND AUDITSJanuary 2016 - January 2019 (3 years)Paris, FranceI transform the creative vision into exceptional deliverables (TVC, web content, events, DOOH, print, model making, PR kit & influencer campaign).Producer of integrated campaigns across all sectors (Moet & Chandon, Netflix, SNCF, Nestlé, IBM, Allianz, Dove, Aldi, Petits Frères des Pauvres, Motorola, Huawei).
- Ogilvy & MatherGlobal Lead - IBM Smarter CitiesCONSULTING AND AUDITSJanuary 2014 - January 2015 (1 year)Paris, FranceI led the global communication strategy for the Smarter Cities program and took the IBM brand to a new territory of public utility with the multi-award-winning global campaign People4SmarterCitiesAnnual budget €3M covering 17 countries.Awards for the IBM Outdoor as Utility campaign- Cannes Outdoor Grand Prix, 2 Gold, 2 Silver Lions- LIA (1 Gold, 2 Silver, 3 Bronze)- CDA (Space Design Award)- CLIOs (2 Gold, 2 Silver)- DA&D (7 in book)- One Show Design (2 Gold & 2 Silver Pencils)- Grand Prix Stratégies (Services and Online Services Category)
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Education
- Marketing techniquesTechniques de commercialisation
- University Institute of Technology of Paris1995