About Mostafa
English
Native or bilingual
French
Native or bilingual
Experience
- Boehringer-IngelheimMarketing Cloud Technical-Functional Consultant - Adobe Campaign to Marketing Cloud MigrationPHARMACEUTICALS INDUSTRYNovember 2025 - Today (7 months). Data Migration: Migrate and structure data in Marketing Cloud.. Warm-up Plan: Execute an IP/domain warm-up strategy.. Data Cloud Synchronization: Ensure reliable synchronization with Data Cloud.. Segmentation: Enable seamless segment creation from Data Cloud.. Journeys & Automations: Build and maintain journeys and automations.. CloudPages: Develop and manage CloudPages.. APIs: Maintain and monitor API integrations.
- MSD FranceTechnical-Functional Consultant – Marketing Cloud TMAMEDICALFebruary 2024 - Today (2 years and 4 months)La Défense, France• Facilitate business workshops and analyze needs.• Manage projects focused on complex personalization, including personalized newsletters with dynamic content and automation setup.• Implement retargeting campaigns via the Google Analytics connector.• Actively participate in accelerating digital activities in 2025.. SFMC Configuration, automation creation, journeys, targeting.
- Toyota FranceMarketing Cloud ConsultantAUTOMOBILEOctober 2023 - February 2024 (4 months)Vaucresson, France• Participate in technical scoping workshops and translate functional needs into technical specifications/Write user stories.• Technical documentation and maintenance of MC APIs for synchronization and personalization.• Design and execute personalized customer journeys with AMPscript, integrate Einstein modules, and complete Salesforce Marketing Cloud administration.• Manage data flows and create target segments, monitor marketing campaigns, conduct acceptance testing, and implement monitoring and reporting.• User training, HTML code optimization, anomaly resolution, and proposal of functional architectures between Azure Datalake, Sales Cloud, and Marketing Cloud.• JIRA.
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Education
- Master 2 - Innovation Project Management and EntrepreneurshipUniversity of Nantes2017
- Master 1 - Management ScienceUniversity of Nantes2016
Certifications
- Salesforce Certified AdministratorSalesforce2018
- Salesforce Certified Marketing Cloud AdministratorSalesforce2022