Virginie L.

Since 2024, I have been supporting Colorbowl as a true outsourced creative partner, going far beyond simple graphic design.

I created their complete visual identity from A to Z: logo, brand guidelines, art direction, and brand universe. Today, I ensure the consistency and evolution of this universe across all brand touchpoints.

My daily role: creating print & digital communication materials, managing social media, proposing communication strategies, approving photo and video productions, advising on furniture and decoration to ensure total consistency with the brand's DNA.

Visual Identity · Branding · Art Direction · Print & Digital Materials · Social Media · Communication Strategy · Decoration Consulting

As the second brand of the Schmidt Groupe, I supported Spoon & Room for over a year with their daily communication material needs.

As with Schmidt, my role was to take over from their internal art direction to create a range of visuals consistent with the brand's universe. By embracing this universe, I didn't just replicate what existed: I proposed areas for improvement and designed elegant, modern visuals aligned with the brand's vibe.

Posters · Flyers · Brochures · Social Media Materials · Event Materials

The store closed its doors in January 2026

For nearly 8 months, I was part of the Médiatomic team, a Quebec-based communication agency, working remotely from France across different time zones.

I created various communication materials for their clients, in Quebec French and English, mainly print, but also web (newsletters, websites). An enriching international experience that allowed me to adapt to different approaches to graphic design, communication, and various formats.

Print Materials · Newsletters · Web Integration · Multilingual Adaptations