Freelancer profile translated to English.

Description

Strategy and creation: I combine these two aspects to support you in your creative projects: visual identity, art direction, video, UX, communication materials. My creative approach is refined, adapted to the client's reality, and finalized in the smallest details. I guide you towards the most honest and effective path for your brand/entity and your target audiences.

After 15 years in media, startups, and agencies, I decided to offer my clients a dual expertise: strategic and creative.

For you, I develop your communication, enhance your image, and deploy your physical and digital presence. Consulting director, creative director... I cover the entire creation chain with demanding brands and agencies.

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Conversational
Chinese
Conversational

Workplace preferences

Can work on-site

Paris (up to 10km)

Floréal
Creative Director & Founder
DIGITAL AND IT
January 2024 - Today (2 years and 7 months)
Paris, France
As a freelancer, supporting brands, media, and institutions in their global communication.
- Marketing/communication strategy, brand management
- Copywriting, editorial, and content
- Art direction: events, campaigns, content
Art Direction Visual Identity Communication Strategy Editorial Strategy
Details SA
Strategic Consultant & Associate Creative Director
DIGITAL AND IT
May 2022 - December 2023 (1 year and 7 months)
Genève, Switzerland
Member of the executive committee, developing the agency's business, acquiring new clients, creating strategic communication recommendations, supervising production.
- Responsible for strategic recommendations and bid responses
- Co-director of the creative department
- Management and oversight of communication and editorial production activities: brand platforms, content, social media
Art Direction Copywriting Strategic Planning Communication Consulting
M6 Publicité
Head of Communications – Advertising Division
FILM AND AV
January 2020 - April 2022 (2 years and 3 months)
Neuilly-sur-Seine, France
Director of communications for the M6 group's advertising sales division. Developing its attractiveness to partners, clients, and stakeholders.

- 360 Communication Strategy
- Public relations management with the media, preparing top management for their speeches
- Art direction: campaigns, events, publications
- Digital management: social media, content production, website management
- Key events: supervision, art and editorial direction, organization
Communication Strategy Art Direction