About Morgane
French
Native or bilingual
Experience
- La Nutrition systémique
On Malt
Strategic Audit: Preliminary PhaseEDUCATION AND E-LEARNINGMarch 2026 - April 2026 (1 month)Platform specialized in nutrition coaching and online program development.Mission Performed:Comprehensive strategic audit to analyze the conversion funnel, digital asset performance, and marketing data utilization, in order to define a prioritized roadmap.Key Achievements:– Analysis of the customer journey and identification of friction points in the conversion funnel.– Audit of strategic pages (performance, consistency, optimization potential).– Evaluation of data structuring and tracking.– Analysis of email list usage and activation opportunities.– Identification of priority growth levers.– Definition of short-term actionable quick wins.– Development of a 6-month strategic roadmap.– Structured recommendations for phased, data-driven implementation. - CiviTime
On Malt
Marketing & Acquisition Strategy ConsultantENTERTAINMENT AND LEISUREFebruary 2026 - March 2026Support for a project leader in structuring their marketing strategy and local launch. Mission focused on validating positioning, target audiences, and acquisition levers.Mission Performed:Strategic audit and implementation of a launch plan, including defining positioning, identifying priority target audiences, and activating local and digital acquisition levers.Key Achievements:– Market audit and local context analysis.– Definition of positioning and communication angles.– Identification and prioritization of target audiences.– Development of a launch strategy adapted to the local context.– Structuring of partnerships to increase visibility.– Implementation of a marketing action plan (field and digital). - Palmsquare
On Malt
Emailing & Marketing Automation / Conversion Funnel ConsultantDIGITAL AND ITFebruary 2026 - March 2026Agency specializing in custom WordPress site creation and support for autonomy through dedicated training.Mission Performed:Strategic and operational optimization of the emailing conversion funnel to improve offer clarity, journey segmentation, and overall conversion performance.Key Achievements:– Comprehensive audit of the existing conversion funnel (user journeys, email sequences, conversion logic).– Identification of friction points and inconsistencies in offer positioning.– Redesign of customer journey structures for better clarity and effectiveness.– Definition of a conversion strategy per sequence (objectives, messages, timing).– Restructuring of automations in Brevo.– Optimization of sending frequency and marketing pressure.– Rewriting of strategic emails with a conversion-oriented approach.
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Education
- Technical Commercialization StudiesIUT Cergy2005
- Master 2 (M2) in MarketingESM-A School of Management2008
Certifications
- AdwordsGoogle2018