Freelancer profile translated to English.

Description

Google Ads Expert | Ex-Agency | +€1M monthly budget managed

I spent 4 years in an agency managing Google Ads accounts with massive stakes. Over €1M in budget managed each month. Kiabi, Allopneus, Maje, Alltricks, Abeille Assurances, budgets that don't forgive approximations. Today, I work for myself: **same level of exigence, with more proximity**.

What I do better than average:

**Full-Scale Architecture**: Building a healthy structure that can handle scaling without degrading profitability.
**Surgical Search**: Precise campaigns that don't look like a runaway keyword generator.
**Technical Diagnosis**: I know why your account is dropping at 2 PM on a Tuesday or which feed attribute has been blocking your impressions for 6 months.

**My levers**: Search, Shopping, PMax, Display & Google/Bing Ads.

**My services**:

**Audit & Restructuring**: To start on solid ground.
**Complete Management**: Daily piloting and ROAS / CPA optimization.
**Feeds**: Google Merchant Center optimization to maximize your catalog's visibility.
**Reporting & Training**: To manage independently or in co-management.

**Some references**:

👕 Fashion & Retail: Kiabi, Maje, Tape à l'œil, Devred, Inoui Editions

🚘 Auto: Allopneus

🚴 Sport: Alltricks

🌿 Health & Wellness: Greenweez, Onatera

🛡️ Lead Gen: Abeille Assurances

Available to discuss.

Languages

French
Native or bilingual
Spanish
Conversational
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

Arcane
Senior SEA Media Consultant & Manager - Permanent contract
E-COMMERCE
March 2021 - November 2024 (3 years and 8 months)
Paris, France
Team management
Client portfolio management (budget up to over €1M/month) - Implementing their media acquisition strategy on various digital channels
Implementation of data visualization solutions: custom reports, automated dashboards
Participation in SEA tenders
Expert in shopping issues (GMC, feed managers...)
SEA Audit Acquisition Strategy Data Analysis Google Ads Google Shopping
Canibest Toulouse - Canin Tolosa
Digital Communications Officer
February 2021 - February 2022 (1 year)
Toulouse, France
Implementation of the media acquisition strategy:
- Social media management
- Launch and management of SEA campaigns
Acquisition Strategy SEA Audit Google Ads Social Media Instagram
Groupe L'Occitane - Melvita
Digital Transformation Consultant
July 2020 - August 2020 (1 month)
Paris, France
Overhaul of the brand's product pages on the website
Launch of the Melvita brand on Amazon and management of the relationship with the platform for the launch
Digital Transformation