Freelancer profile translated to English.
Back to original languageAbout Mony
"LinkedIn Ads are too expensive and don't work"
LinkedIn Ads can't work if:
- 30 to 70% of your media budget goes to waste due to platform pitfalls
- You don't know what mix of offers/content/formats to promote
- You don't use a multi-layered retargeting structure to take your target from first impression to demo request
My specialty: helping B2B companies (SaaS and services) reach, educate and influence their ICP via LinkedIn Ads to create pipeline.
WHAT I DO FOR YOU OR WITH YOU ➤
- (Re)definition of the LinkedIn Ads strategy in line with your company's strategy
- Targeting and constant refinement of audiences to reach EXACTLY your ICP
- Creation of "scroll-stopper" ads to reduce cost per click and per conversion
- Test sprints to constantly improve results
- Scaling campaigns to maximize pipeline
2 POSSIBLE FORMULAS 🤝
- Done-For-You: I run your advertising campaigns from A to Z
- Done-With-You: I support you via video
ARE YOU AN IDEAL CLIENT? 🥇
- Your site already converts with a traffic source (SEO, Google Ads, etc.)
- Your average customer brings you more than 10k/year
- You are agile and like to test quickly
- You have a long-term vision (you have to commit for 3-6 months to find ROI on LinkedIn Ads)
CLIENT REVIEWS ✍️
"Reactive, professional, methodical, with great marketing sensitivity, Mony delivered results far exceeding our expectations. His strengths: a strong background in technical marketing coupled with a deep understanding of business aspects and customer orientation."
- Louis Bachet, Marketing Project Manager, ACTIWORK
"Mony helped us a lot to launch and optimize our acquisition campaigns, they generated excellent business results."
- Sarah Hafiz, Marketing Project Manager, XEFI
English
Native or bilingual
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Inbox Marketing
On Malt
Facebook Ads Strategy for the French MarketDecember 2021 - December 2021 - 8m-marketingLead Generation Consultant - Facebook Ads / Google Ads / Linked In AdsDIGITAL AND ITJanuary 2018 - Today (8 years and 5 months)Lyon, France- Web marketing audit and definition of your customer acquisition strategy on the web- Implementation of your prospect acquisition funnel (capture pages, email sequences, tracking, etc.)- Facebook Ads, Instagram Ads and Google Ads campaigns (account audit, campaign management and optimization)
- Pilot'inWeb Marketing Manager Facebook Ads / Instagram Ads / Google AdsDIGITAL AND ITSeptember 2016 - December 2017 (1 year and 4 months)Lyon, FranceI manage all traffic acquisition (Facebook Ads / Instagram Ads, SEA, SEO) and performance (Web Analysis and UX/Content Recommendations) efforts for the agency's clients.My only goal: to deliver maximum ROI to each of my clients.How do I work?- Global web marketing audit (acquisition, engagement, conversion, UX) and benchmarking- Formulation of the acquisition and conversion strategy and recommendations- Implementation of the measurement plan (Google Analytics & Google Tag Manager)- SEA & Facebook Ads / Instagram Ads (account audit, campaign management and optimization)- SEO (audit and action plan on the aspects: semantic, technical, popularity)- Analysis of return on investment, optimization tests and monitoring of the competition
Reviews
Recommendations
AS
FU
+1
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Certifications
- Media Buying Masters BootcampAdskills2019