Freelancer profile translated to English.

Description

🙋‍♀️ Words are my thing.

Because nothing excites me more than a well-chosen term, a catchy hook, a well-crafted text, I've chosen to spend my days racking my brains to find the right words, the right content, and the right ideas.

Now, let's see what I can do for you.

🟠 EDITORIAL STRATEGY

> Creation of editorial identity, editorial line consulting, definition of editorial charter

🟡 BRANDING

> Creation of slogans and taglines, naming, brand storytelling

🟢 SOCIAL MEDIA

> Creation and development of themes, content writing

🔵 ADVERTISING

> Conception of advertising messages, scripting of campaigns and activations

🟣 PRINT & WEB WRITING

> Writing of brand content, newsletters, brochures, UX writing, website and app content

🤝 Don't hesitate to send me a little message... so we can write together the ones that will make you talk about yourself!

Languages

French
Native or bilingual
Italian
Fluent
English
Fluent

Workplace preferences

Can work on-site

Lyon (up to 50km), Paris (up to km), Lyon (up to km), Bordeaux (up to 10km), Strasbourg (up to 10km)

Avery
Copywriter & UX Writer
RETAIL (SMALL BUSINESS)
March 2021 - Today (5 years and 3 months)
On behalf of Avery, a client specializing in the sale and printing of labels, the agency Les Gens & Vous called on me to:

- define and develop an editorial identity in line with the new brand territory (tagline, hooks, editorial charter)
- define the naming of two services associated with the brand
- design the website hooks according to two user journeys
- write transactional emails according to the new tone of voice
Copywriting Branding Editorial Strategy UX Writing Content Marketing Content Writing Writing Naming Brand Content Advertising
Les Bijoux Précieux
Editorial Strategy Consultant
FASHION AND COSMETICS
October 2021 - October 2021 (1 month)
On behalf of its client Les Bijoux Précieux, the agency Les Gens & Vous called on me to:

- Develop a new content strategy for the year 2022 (social media themes)
- Propose new marketing activations for the year's key moments (Valentine's Day, Mother's Day, Christmas)
Digital Communication Content Marketing Editorial Strategy digital activation Marketing Social Media Content Marketing Brand Content
Les Arts de la Table
Social Media Writer
ARTS AND CRAFTS
September 2021 - September 2021 (1 month)
On behalf of its client Les Arts de la Table, the agency Les Gens & Vous entrusted me with writing the brand's social media content according to a pre-defined editorial calendar and tone.
Community Management Social Media Writing Content Writing Editorial Strategy Content Marketing