About Monika
- Development of omnichannel regional and global strategic plans
- Creation of value proposition and high-level messaging
- Strategic argumentation tailored to the target audience
- Strategic positioning by therapeutic segment
- Strategic and marketing analysis
- Pharma Product Manager/Pharma Product Owner/Pharma Project Manager, Product Marketing
- Development of omnichannel marketing plans and creation of PDS (HCP) and patient offline and digital materials (promotional and non-promotional).
- Collaboration with KOLs, patient associations, and scientific societies
- Development, implementation, and management of operational marketing (congresses, webinars, symposia, collaboration with communication partners (agencies, publishers))
- Management of cross-functional projects (internal and external)
- Branding, packaging
- VeevaVault, Promomat, MLR Review, Claims,
French
Native or bilingual
English
Native or bilingual
Polish
Native or bilingual
Experience
- CSL ViforOmnichannel Marketing Manager - Women's Health and Nephrology ProjectPHARMACEUTICALS INDUSTRYJanuary 2026 - Today (7 months)Paris, FranceWomen's Health: Strategic and operational support in deploying the omnichannel awareness campaign for iron deficiency in women (follow-up to previous missions)
- The campaign focuses on 3 main pillars (abnormal uterine bleeding, post-partum, and gynecological surgery),
- 2 target audiences: HCPs and patients
- Implementation of webinars (with recognized KOLs), multidisciplinary eTV broadcast (Len Axis), symposia (Gynécopratique congress)
- Continued implementation and reporting of the omnichannel digital campaign for HCPs and patients
- Creation of field and educational materials, KOL videos, replays...
**Nephrology and Dialysis: Strategic and operational support in nephrology, for the implementation and deployment of the omnichannel awareness campaign for a condition affecting CKD patients on dialysis**.- Deployment of several digital awareness campaigns targeting patients and HCPs
- Implementation of field materials and team training
- Management of promotional materials (update, implementation, ANSM submission)
- CSL ViforOmnichannel Marketing Manager - Women's Health ProjectPHARMACEUTICALS INDUSTRYJune 2025 - January 2026 (7 months)Paris, FranceSupporting the company in implementing the omnichannel strategic plan in the field of iron deficiency in Women's Health, targeting HCPs and the general public.
- Organization of symposia and webinars for HCPs (GPs and hospital-based gynecologists, surgeons, anesthesiologists, midwives)
- Presence at various network congresses (EndoFrance and gynecological) with a booth or symposium (Paris Santé Femme, SCGP, GynécoPratique)
- Deployment of field and digital actions to improve the link between general practice and hospitals and optimize patient care pathways (multidisciplinary groups, publications, targeted digital campaigns: Intermedix and Medexact)
- Establishment of partnerships with scientific societies and associations
- Collaboration with several FrenchTech Santé startups (public and HCP awareness campaign, market research, etc.)
- Organization of a press conference (health and general public press) with participation of a KOL/HCP and patient partners
- Deployment of the digital campaign targeting the general public (social media, influencers).
- Creation and implementation of materials for field teams (brochures and digital materials).
- Contracting with KOLs (HCPs)
- MLR Veeva / Promomat review process, claims
- CSL ViforOmnichannel Marketing Manager - Women's Health ProjectPHARMACEUTICALS INDUSTRYNovember 2024 - June 2025 (7 months)Paris, FranceSupporting the company in developing the strategy and operational implementation of the Women's Health plan
- Support in developing a strategic plan with 3 therapeutic pillars aimed at raising awareness and optimizing care pathways.
- Activation of various healthcare ecosystem stakeholders (associations, scientific societies, innovative startups, patient partners, medical staff, KOLs) to communicate with HCP and patient targets and raise awareness about the issue.
- Development of a global digital marketing awareness campaign, deployed at multiple levels (webinar, omnichannel digital campaign for HCPs and patients)
- Development of an offline marketing plan (symposia, medical congress participation, specialized press...)
- Organization of an event around innovation in Women's Health, IronLab, bringing together stakeholders from the medical sector, HCPs, innovation experts, and patient partners, KOLs.
Reviews
Recommendations
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master in European Business (Bac +5)EDHEC2002Cursus en anglais
- Master in Marketing and Management (Bac +5)Cracow University of Economics2004