Freelancer profile translated to English.
Back to original languageAbout Moniek
Hi!
I am Moniek - Freelance Growth Marketing Specialist with 5+ years of experience in social media, paid advertising, funnels, and email.
I help brands and entrepreneurs grow with data-driven campaigns on Meta, Google, and TikTok. Currently, I work with, among others, Jessica Stone (online courses & Kajabi), Social Tap Agency (coaches & therapists), BigPush (recruitment), and GoMighty (real estate investments in Bali) – always focusing on quality leads and a strong ROAS.
My expertise lies in:
Social Media Management – Previously Social Media Manager at Huawei and Westwing, where I set up and executed complete content strategies. I manage channels from A to Z: from content planning and creation to community management and growth.
Paid Advertising & Lead Generation – From strategy and creation to copywriting, campaign setup, and optimization on Meta, Google, and TikTok Ads. Focus on both high and low-ticket offers and lead quality within recruitment and real estate.
Funnels & Email Marketing – I build complete funnels that convert visitors into customers, with automated email flows that convert.
Content & Community Building – Previously responsible for community growth at Too Good To Go; I know how to build and activate an audience.
I constantly work with AI tools such as Claude Code, ChatGPT, and Fal.ai to work faster and smarter, and I also bring an international background (worked in the Netherlands, Germany, Taiwan, and Thailand) combined with in-depth knowledge of the Dutch market.
Looking for a marketer who thinks strategically and creates strong content, and executes the steps themselves?
Let's connect!
Dutch
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- GoMightySenior Paid Media AdvertiserREAL ESTATEApril 2025 - Today (1 year and 4 months)Amsterdam, NetherlandsResponsible for the complete advertising strategy for high-end real estate investments in Bali, focusing on villas starting from USD 2+ million. I manage a weekly advertising budget of USD 10,000 on Meta Ads, aiming to generate qualified, affluent investors. From campaign setup, creation, and targeting to optimization and reporting: I manage the entire process to achieve maximum lead quality and return on ad spend.
- Big Push b.v.Senior MarketerNovember 2024 - Today (1 year and 9 months)Amsterdam, NetherlandsResponsible for setting up and optimizing social media advertising campaigns on Facebook and Instagram, aimed at reaching and attracting suitable candidates for clients in the recruitment industry. From campaign strategy and creation to targeting and optimization: I ensure the right target audience is reached and that clients receive qualified, suitable candidates.
- Rentumo.nlCountry Manager - FreelanceREAL ESTATEDecember 2023 - December 2025 (2 years)Amsterdam, NetherlandsAs Country Manager NL, I ensured Rentumo's Dutch market continued to grow. I was responsible for social media, customer service, paid ads, email marketing, and affiliate marketing, and also handled the website (look and feel, and text). I reported the results weekly to the Danish headquarters.
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Education
- Bachelor's degree Commercial EconomicsHanze University of Applied Sciences Groningen2017
- Master in Business AdministrationSoochow University (東吳大學)2019- Schreef scriptie over het Country-of-Origin effect op de Taiwanese markt van vitamines en voedingssupplementen. - Studeerde Chinees (Mandarijn).