Freelancer profile translated to English.
Back to original languageAbout Mónica
I'm Mónica García Fonseca, a certified video editor and conversion-oriented local marketing specialist. I help pet businesses (dog/cat groomers, kennels, trainers, clinics, local shops, and services) turn visibility into appointments, bookings, and sales with a very practical combination: well-configured Reels/Shorts + Google Business Profile + WhatsApp Business.
I come from over 20 years in after-sales and support (Azeler), where I learned to organize processes, communicate clearly, and improve customer experience. Today, I apply that mindset to your marketing: creativity + operations + follow-up (no fluff, and without you having to be on social media 24/7).
I work especially well with businesses where decisions depend on trust + results + ease of booking: reviews, real photos, clear availability, and a WhatsApp that responds quickly.
What can I do for your business?
• Reels/TikTok/Shorts editing (dynamic cuts, subtitles, pacing, music)
• Monthly content packages for Instagram + repurposing for TikTok/YouTube
• Optimized Google Business (photos, posts, categories, FAQs, reviews, UTM)
• WhatsApp Business (quick replies, automatic messages, catalog/services, appointment flow)
• Filming if needed (service, facilities, equipment, "before/after")
Video ideas that tend to convert well for pets:
• Before/after (grooming, bathing, de-shedding)
• "What the service includes" + duration + approximate price
• Trainer: mini tips (1 common mistake / 1 exercise in 20s)
• Daycare/hotel: daily routine, safety, socialization
• Clinic: simple prevention (without overwhelming), equipment, and trust
• Video testimonials/reviews + real results
I can work with material you already have or handle the filming depending on the project. If you want your online presence to translate into real messages and appointments, let's talk.
Spanish
Native or bilingual
Can work on-site
San Sebastián de los Reyes (up to 50km), Guadalajara (up to 30km)
Experience
- Triada Malasaña (Madrid)Video editor & Local Marketing (freelance)RESTAURANTS AND FOOD SERVICEOctober 2025 - Today (8 months)Madrid, SpainCreation and editing of product and ambiance Reels/Shorts to increase visibility and local visits. Local marketing support: Google Business Profile optimization (photos, posts, local search focus) and suggestions for WhatsApp Business improvements (messages, quick replies, and booking flow). Content for promotions and events (special dishes, engagement dynamics, surveys, and comparison formats).
- MGFFounder & Video EditorPUBLISHINGOctober 2025 - Today (8 months)Uceda, CM, SpainCoordination of creatives for campaigns (organic + paid).Editing of reels, short pieces, and commercials for brands, hospitality, and editorial projects.Content planning and adaptation to formats (IG, TikTok, YouTube Shorts).Basic implementation of analytics and A/B testing on creatives.Coordination of creatives for campaigns (organic + paid).Tools: CapCut, Canva, WordPress, GA4/Basic Tag Manager.
- Lectio LogoVideo editor & Digital Content (freelance)CULTURESeptember 2025 - October 2025 (1 month)Madrid, SpainEditing of video pieces for project promotion/launch (short formats for social media). Support in communication planning and materials: adapting messages, copy, and service offering structure (PDF proposal with packages). Coordination with the team to prepare content and publications oriented towards dissemination and conversion.
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Education
- Certified Video EditorMamis Digitales2025Formación en Edición de Vídeo (Mamis Digitales): narrativa y ritmo, montaje para Reels/Shorts, subtitulado, audio, color, motion básico, exportación y optimización por plataforma, flujos de trabajo y entrega a cliente.
- Workshop / Bootcamp AI (3 days)BigSchool2026Introducción práctica a IA aplicada a creación de contenido y productividad: prompts, generación de ideas, apoyo a guiones/copies, y optimización de flujos de trabajo para marketing y redes.
Certifications
- Video Editing Certification (EV)Mamis Digitales2025