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Mónica Crespo HernansaizMC

Mónica Crespo Hernansaiz

CORPORATE COMMUNICATION AND EVENT ORGANIZATION

€150/day
Madrid, ES
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Mónica

I like to communicate

My passion for learning and communicating has led me to currently develop my professional career as a specialist in business and associative communication, being part of the entire communication chain: internal communication, development of own media, social media management, corporate image development, media relations, and event organization are currently my main occupation.
  • English

    Conversational

  • Spanish

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Fundación AERCE
    EVENT PRODUCTION AND DIRECTION
    CIVIC AND SOCIAL ORGANIZATIONS
    March 2016 - Today (10 years and 3 months)
    • Direction and production of various types of events: award ceremonies, congresses, and professional and commercial events.
    • Contracting of venues and suppliers.
    • Back office and registration control.
    • Team and venue management.
    • Preparation of briefings and scripts.
    • Budget preparation and control.
    • Supervision and control of setup and dismantling.
    • Post-event analysis through satisfaction surveys and improvement proposals.
  • Asociación Española de Profesionales de Compras
    COMMUNICATION AND MEDIA STRATEGY DIRECTOR
    LOGISTICS AND SUPPLY CHAIN
    June 2015 - Today (11 years)
    Fundación AERCE is a non-profit organization that serves its 1,100 associates through its educational area and the events organized on trends in the Purchasing profession.
    In this position, I have carried out the following tasks:
    • Design of the Foundation's external communication strategy, as well as participation in the design of the corporate image.
    • Media relations. Writing press releases, organizing press conferences, follow-up, and clipping.
    • Management of internal media: corporate magazine, news website, and institutional website. In this section, I led the redesign of the Gestión de Compras magazine, with which the publication won the award for Best Printed Publication 2018 from AEEPP.
    • Preparation and management of commercial dossiers for sponsorship.
    • Budget preparation and control.
    • Coordination of content and social media engagement.
    • Development of associate loyalty campaigns.
    • Promotion of AERCE Business School's training program.
    • Subscription of agreements and synergies with other associations and companies.

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Education

  • Degree in Audiovisual Communication
    Rey Juan Carlos University
    2005
  • Master in Digital Marketing
    Isabel I University
    2024

Skill set (16)

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