About Mohammed Badr Eddine
Digital Marketing professional with a record of successful planning and execution of digital marketing strategies as well as website administration. Highly adaptable with written, creative analysis, and problem-solving skills and a background in diverse corporate environments, including direct marketing, financial, retail, and communications industries.
Skills:
- Marketing Communications
- Market Research And Analysis
- Social Media & PPC Campaigns Management
- Website Development
- Website Analytics, Google Analytics, SEO
- Optimization
- Brand Awareness & Promotion Strategies
- Content writing
Arabic
Native or bilingual
English
Native or bilingual
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- AUTOCOM JAPAN INC[Digital Marketing Specialist / Creative Director]June 2018 - Today (8 years)Yokohama, Kanagawa, JapanDuties :• Devising strategies to drive online traffic to the company website.• Tracking conversion rates and making improvements to the website.• Developing and managing digital marketing campaigns (Facebook Ads, Instagram Ads, Google Ads, Twitter Ads)• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)• Sale Campaigns Planning & Creation [Idea to Execution].• Advanced Designing Skills and Photo-editing Capabilities (Campaign Banners & All sorts of Marketing Materials)• Utilizing a range of techniques including paid search, SEO and PPC.• Newsletter Content Writing/Editing, Content Drafting, HTML Coding & Setup• Identify trends and insights, and optimize spend and performance based on the insights• Overseeing the social media strategy for the company.• Plan, execute and measure experiments and conversion tests• Managing online brand and product campaigns to raise brand awareness.• Managing the redesign of the company website (Constant Improvements of the UX/UI)• Improving the usability, design, content, and conversion of the company website• Responsibility for planning and budgetary control of all digital marketing• Evaluating customer research, market conditions, and competitor data.• Review new technologies and keep the company at the forefront of developments in digital marketing.
- Portal JapanDigital Marketing SpecialistJune 2016 - June 2018 (2 years)Tokyo, Japan- Newsletter Content Writing/Editing, Content Drafting, HTML Coding & Setup, Reporting, Client Communication & Consultancy- Social Media Projects:• Facebook & Google Ads setup, Management & Optimization:- Boosting sales of all types of Products: Cars, Auto-parts, Electronics, Clothing…- Helped Exploring new markets and reach new customers• Content Posting.• Reporting [Use of google analytics, Tableaux]- Website Content Writing/Editing/Proofreading, Research on Campaigns, Search Engine Optimization.- Designing: Extensive Use of Adobe Softwares Like Photoshop, Illustrator, Indesign (Creation Of Logos, Banners...)
- Marketing SwitchOn 株式会社マーケテ ィ ング・ スイ ッ チ ・ オンMarketing Manager / Web DevelopperFebruary 2016 - June 2016 (4 months)Tokyo, Japan- Marketing planning for MSO (Marketing Switch On)'s customer's shops , schedule management , implementation and follow up..- Web designing and Creation/ Wordpress / html / update / translation for MSO's customers- Assisting MSO's co-workers
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Education
- Masters of Business Administration (MBA), Business and Management StudiesUniversity of Wales Trinity Saint David2016Masters of Business Administration (MBA), Business and Management Studies
- Master of International BusinessUniversity of Gloucestershire2014Bachelor's degree, International business