Freelancer profile translated to English.

Description

I build social media presences that work long-term — not just for the launch.

My approach is simple: Instead of individual posts, I deliver design systems. Templates that my clients can continue to use themselves. A visual identity that is just as strong in 12 months as it is today — without monthly agency costs and without dependency.

My best-known project: Baridi Parfums (baridiparfums.de) — a family business for niche perfumes that I co-founded and designed completely. Shopify store, Instagram profile, brand identity, and an editable Canva template kit. The family has been using the system independently ever since.

What I take on for clients:

→ Complete Instagram branding (feed, stories, highlights, reels thumbnails)

→ LinkedIn visuals and content cards for coaches, consultants, and founders

→ Shopify design and e-commerce visuals

→ Monthly retainers for companies without their own designer

→ Brand kits and corporate design for new brands

I work remotely, on a project or retainer basis — in German, English, or Arabic.

Industry field of expertise

Languages

German
Native or bilingual
English
Conversational
Arabic
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Baridi Parfums
Brand & Social Media Designer
E-COMMERCE
January 2026 - Today (5 months)
Darmstadt, Germany
Development of the complete brand identity for Baridi Parfums — a family business for niche perfumes with over 500 products.

Scope of services: Shopify store (architecture, design, 14 product categories), Instagram profile (feed design, highlights, stories, templates), brand identity (color palette, typography, imagery), editable Canva template kit with handover instructions.

Result: A consistent brand identity across all channels — usable independently by the team, without ongoing designer dependency.
Branding Editorial Design Design Thinking Social Media Content Web Design
Foundever B.V. & Co.KG
Customer Service Professional (CSP)
TELECOMMUNICATIONS
November 2023 - April 2024 (6 months)
Wiesbaden, Germany
Telephone customer support with a focus on consulting, sales, and upselling of products and services. Responsible for careful data management, processing and resolving customer complaints (complaint management), and reliable payment processing. Additionally responsible for scheduling and coordinating appointments as well as for the professional execution of telephone customer surveys and market research.
Customer Support Data Management Appointment Scheduling Upselling Sales
Baridi Parfums,
Web Designer
E-COMMERCE
January 2023 - September 2023 (8 months)
Darmstadt, Germany
Design and customization of an online shop. Updates and maintenance, including security updates and backups. Analysis of customer data and key figures to evaluate shop performance and derive optimization possibilities. Integration and processing of payment and shipping options. Customer service and support. Optimization of user experience. Development of solutions for sales increase.
Web Design Performance Management Administrative Support Online Shops Search Engine Optimization (SEO)

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Coaching in Online Marketing
2021
Coaching im Online Marketing
Intensive course in consulting and sales
Gant Academy
2022
Intensiv-Kurs im Beratung und Verkauf

Check out Mohammad's education

Mohammad Al Baridi

Social Media Designer · Brand Identity

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