Mohamed Oukarroum

• • Supported the implementation of a new CI/CD release pipeline, collaborating with the team to help establish a structured deployment process where none previously existed.

• • Conducted comprehensive Salesforce org health assessments across configuration, architecture, security, performance, and code quality; produced prioritised reports for management that distinguished urgent platform risks from lower-priority enhancements.

• • Developed and customised features on Salesforce Experience Cloud, delivering tailored portal experiences aligned with the company's procurement product offering.

• • Mentored junior developers through code reviews, pair programming, and one-to-one guidance, accelerating their technical growth and improving overall code quality.

• • Led internal knowledge-sharing sessions and contributed to documentation, disseminating Salesforce best practices across teams to raise the technical baseline company-wide.

-Acted as the lead architect for the Salesforce team, partnering closely with the Data, Custom Development, and other engineering teams to design and deliver a consolidated 360° view of the customer for Contact Centre agents within Salesforce , leveraging Salesforce Connect, External Objects, and integration patterns (REST …) to surface real-time data from multiple source systems without duplicating it into the platform.

-Architected end-to-end Salesforce solutions, to cover Offline and online Telegraph customer journeys, integrated with API, BigQuery, Zuora, and MPP, FE… collaborating closely with other teams' architects.

-Actively developed complex features hands-on using Apex, LWC, Visualforce, and batch jobs to implement advanced business logic and system integrations.

• - Led a cross-functional Salesforce team (developers & admins), ensuring best practices and platform scalability

• - Led bi-weekly syncs with product managers and architects to share upcoming features and projects impacting cross-system architecture.

• - Designed and developed real-time and scheduled data sync flows for subscriptions, monitoring, and analytics

• - Spearheaded Zuora-Salesforce integration used as de facto CPQ for both contact centre and online journeys, including upgrades and adding new features to enhance the performance and experience.

• - Championed platform optimisation via automation (Flows, Apex, LWC) and system health monitoring like Datadog.

-Designed intuitive Salesforce Guided Selling flows and processes for Contact Centre agents, streamlining customer interactions using Service Cloud features such as Omni-Channel, Voice Cloud, and Milestones

• - Architected custom SharePoint on-premise integration for compliance

• - Defined data governance framework to reduce duplication and improve data quality