Mohamed Lamrid

I am a Salesforce technical-functional consultant with several years of IT & CRM experience, specializing in Salesforce Multi Cloud topics, structuring sales processes, data quality, and user adoption.

I work with a very "hands-on" approach: I don't just configure, I help teams sell better, track better, and manage their activity with reliable KPIs, thanks to a clean, structured, and maintainable CRM.

I am also a trainer and founder of CRM Dojo, an organization specializing in CRM & Salesforce. My interventions combine pedagogy, operational efficiency, and real-world best practices (projects, businesses, production constraints).

✅ My typical missions:

- Salesforce / CRM Audit (Sales process, data, adoption, automations)

- Salesforce Administration (setup, profiles, security, objects, validation rules…)

- Automation (Flows, approvals, alerts, data quality)

- Sales Structuring (pipeline, stages, forecast, activity tracking)

- Qualiopi Salesforce Training (users, admins, sales teams)

- Architecture and roadmap recommendations (quick wins + long term)

I am particularly comfortable in contexts where order needs to be restored:

too many fields, complex architecture, too many "quick fixes", unclear processes, unusable reporting, low adoption.

🎯 Objective: a simple, useful, used Salesforce instance that generates performance.