Freelancer profile translated to English.
Back to original languageAbout Mirjam
I am Miri, 29 years old, a social media mentor, and I support self-employed women in positioning themselves correctly on Instagram, finding their target audience, and making themselves visible as experts with a clear content strategy to reach their desired clients - without being available 24/7.
Know your target audience inside out - as if you were reading their diary.
Create content that sells for you - like an additional employee for you.
Build a solvent community that comes to you on its own.
Feel free to message me directly on Instagram: @mirjam.media
I am very much looking forward to your inquiry.
Best regards,
Miri
German
Native or bilingual
Remote only
Primarily works remotely
Experience
- Mirjam MediaSocial Media MentorE-COMMERCEFebruary 2023 - Today (3 years and 4 months)Instagram StrategistInstagram: @mirjam.mediaTarget Audience & PositioningContent Strategy on InstagramCommunity BuildingStorytellingInstagram SEO MeasuresServices: 1:1 Mentoring, Profile Analyses, Power Calls
- no eggContent & Influencer Marketing ManagerMarch 2022 - Today (4 years and 3 months)Munich, BY, Germany
- Pumperlgsund GmbHContent and Social Media ManagerE-COMMERCEMay 2019 - January 2023 (3 years and 9 months)Munich, GermanySocial Media Management
- Development and expansion of social media channels Instagram, Facebook, Pinterest and YouTube
- Content strategy, planning, distribution and optimization of all social media channels
- Instagram SEO measures for reach increase (hashtag strategy, caption creation, keyword optimization, ...)
- Conception and implementation of social media campaigns (e.g. product launches) and community management
- Creation and evaluation of regular reports
Content Management and Agency Support- Development, planning and execution of content plans and assets (text, headlines, storyboards, ...) for product launches and cross-channel marketing activities
- Coordination of the video and graphics team in the creation of image & video concepts (storytelling)
- Support and coordination of external agencies in the areas of Paid Social, SEO, SEA and Amazon
- Optimization of Amazon listings for Amazon Sellers (titles, bullet points including keyword research, A+ Content)
Influencer and Newsletter Marketing- Planning, conception & implementation of new influencer campaigns
- Search and selection of suitable influencers
- Influencer support, management and controlling
- Conception of newsletter texts and conceptual support in the creation of marketing automations
Website, E-Commerce Management & Food Styling- Copywriting of landing pages and product detail pages regarding the USPs
- Shopify product setup, stock checks and maintenance
- Ensuring customer and market-oriented marketing of offers
- Creation of daily marketing reports for E-commerce (Shopify + Amazon)
- Food styling, set design and prop definition for photo shoots and video productions
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Education
- Master of ArtsHochschule Fresenius2017Master of Arts (M.A.), Corporate Communication
- Bachelor of ArtsCampus M212015Bachelor of Arts (B.A.), Sport-, Event- und Medienmanagment