Freelancer profile translated to English.

Description

Hello! 💗 I'm Miren, thanks for stopping by 🙃

I am a UX/UI Designer with experience in e-commerce and health web-apps. I like to always work with a focus on strategy and design, with the intention of seeking continuous improvement and being able to make decisions taking into account data and feedback.

My two current obsessions are:

· Creating products that bring real value to people

· Being part of teams where design has space, voice, and impact on the business

Languages

Spanish
Native or bilingual
Basque
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

Freelance
Freelance UX/UI Designer
May 2025 - Today (1 year and 1 month)
• Design and development of digital solutions for local businesses and startups, from wireframes to final visual design.
• Collaboration with Freshly Cosmetics on branding campaigns, creating visual assets, email campaigns, and ads with a focus on conversion and engagement.
• Collaboration with Food for Joe on web design and user experience projects, optimizing flows and proposing improvements based on data analysis and user behavior.
Freshly Cosmetics
UX • UI Designer (CRO)
October 2023 - May 2025 (1 year and 7 months)
• UX/UI Design for the evolution of e-commerce, ensuring coherent and accessible experiences on the web.
• Conducting A/B tests, interviews, studies, and behavior analysis to improve e-commerce KPIs.
• Development of wireframes, prototypes, and high-fidelity designs aligned with business objectives and data.
• Design and management of visual materials for new product launches and web campaigns.
• Close collaboration with product, development, and stakeholders on all projects.
Famil iados
UX • UI Designer (CRO)
July 2021 - September 2023 (2 years and 2 months)
• Design of application flows and responsive web solutions focused on clarity and accessibility.
• Conducting usability tests, user interviews, and continuous validation to ensure design effectiveness.
• Creation of wireframes, prototypes, and visual proposals for new features that improved retention and engagement.
• Design and optimization of transactional and marketing emails to improve conversion metrics.