Freelancer profile translated to English.

Description

👋🏽 With 10 years of experience in digital marketing, both in agencies and client-side, I am a freelance Social Media Manager and Digital Marketing Specialist.

I help companies and startups increase their visibility and convert their audiences through comprehensive strategies to attract, engage, and convert.

My expertise is structured around 3 pillars:

🚀 Traffic Acquisition

Identifying and activating the best acquisition channels based on brand objectives: Meta Ads (Instagram, Facebook), LinkedIn Ads, TikTok Ads, YouTube Ads, Google Ads, Apple Ads, or influencer collaborations.

I structure complete acquisition funnels, from initial contact to conversion, optimizing ROAS and cost per acquisition.

💻 Social Media Management

Creating and managing editorial strategies:

- Developing editorial calendars aligned with the brand's DNA

- Managing and monitoring social ads campaigns

- Overseeing content production (photo, video, UGC, motion)

- Analyzing and reporting to measure impact and adjust actions

📨 Email Marketing & Automation

Implementing automated email scenarios to nurture customer relationships:

- Writing onboarding, follow-up, and nurturing emails

- Synchronizing with social media campaigns for a fluid omnichannel journey

- Optimizing open, click-through, and conversion rates.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km)

Booost Agence
Campaign Manager | Social Manager Mobile App
DIGITAL AND IT
May 2025 - Today (1 year and 3 months)
Paris, France
- Conception and implementation of campaign strategies for a mobile application, tours, festivals, and artist promotion
- Implementation of paid social media campaigns: (Instagram Meta, Facebook Meta, TikTok Ads, Youtube Ads, Apple Ads)
- Operational management of the Social Media team (1 Community Manager and 1 intern video editor and graphic designer)
- Writing content and editorial briefs
- Management of service providers (creation, production)
Meta Ads Social Media Team Management Mobile Application Monday
TopMusic
Social Media Manager (SMA) Mobile App | Traffic Manager
TECH
May 2023 - Today (3 years and 3 months)
Paris, France
- Development and management of organic and paid social media strategies
- Management of the editorial calendar and coordination of content creation
- Creation of Meta campaigns (Instagram, Facebook)
- Creation of automation workflows for email campaigns
- Writing emails according to the editorial calendar
Meta Ads Email Writing Social Media Brevo Mobile Application
Fédération des églises adventistes de France
Digital Marketing Specialist | Social Media Manager
CIVIC AND SOCIAL ORGANIZATIONS
January 2023 - April 2024 (1 year and 3 months)
Paris, France
- Community Management on Facebook, Instagram, and YouTube
- SEO for each YouTube channel video (50K subscribers)
- Content Creation
- Website updates
- Writing specifications and creating mockups for a website redesign
- Implementing marketing automation email scenarios
ActiveCampaign Content Creation Community Management Web Project Management Social Media