Freelancer profile translated to English.

Description

I am a digital, e-commerce & marketing enthusiast. My employers include start-ups, medium-sized companies, and large corporations from various industries - including Media Markt, Gruner + Jahr, and HSV. I have gained a lot of exciting experience. As a consultant, I support companies & agencies with digital topics. My focus is on e-commerce and online marketing.

• All-rounder in e-business and e-commerce

• Development of web shops and websites, portal development

• Agile working methods

• Project management

• Product ownership

• Operational and strategic expertise

• Hands-on mentality

Awards/Prizes

• Internet Start-up of the Year 2015 (2015)

• e-Star Award in the category "Startup" (2015)

• "Online Shop of the Year" Award from NEOCOM (2015)

• Shop Usability Award in the category "Toys & Kids" (2014)

Industry field of expertise

Languages

German
Native or bilingual
English
Conversational

Workplace preferences

Can work on-site

Hamburg (up to 20km)

Asklepios Großhandelsgesellschaft mbH
Product Owner E-Commerce
HEALTH AND WELLNESS
June 2025 - September 2025 (3 months)
Bad Oldesloe, Germany
I am responsible for the strategic and operational further development of an e-commerce platform specifically tailored to the requirements of the healthcare sector. I actively shape the company's digital sales strategy.

◾ Development and implementation of a product vision, roadmap, and backlog for the e-commerce platform
◾ Central interface and close collaboration with internal stakeholders (e.g., clinic operations, other business units), IT, and external partners to drive digital innovation
◾ Management and prioritization of development tasks in Jira and documentation in Confluence
◾ Operational management and coordination of agencies and service providers to ensure optimal user experience and system performance
Product Owner E-Commerce Requirements Management
ADS Allgemeine Deutsche Steuerberatungsgesellschaft mbH
Product Owner Digital Client Platform
BANKING AND INSURANCE
November 2021 - March 2025 (3 years and 4 months)
Hamburg, Germany
Management and planning of the long-term success of the client platform and coordination as an interface between the development team and stakeholders.

◾ Conception and further development of the existing consulting landscape to the digital platform, focusing on tax and business consulting products
◾ Development of digital product strategies
◾ Management of functional and technical requirements with stakeholders and responsibility for a smooth product launch
◾ Documentation and coordination in the Scrum / Kanban process
◾ Testing and acceptance of functionalities based on acceptance criteria
◾ Management and prioritization of the product backlog, considering the strategic roadmap, user acceptance (usability), and current market trends
◾ Communication and presentation of development steps / new product features
Product Owner Product Management Agile Project Management Stakeholder Management
NORDAKADEMIE gAG Hochschule der Wirtschaft
Marketing Manager - Focus Online
EDUCATION AND E-LEARNING
April 2020 - October 2021 (1 year and 6 months)
Elmshorn, Germany
Participation in the conception and implementation of various marketing activities to strengthen NORDAKADEMIE's online presence.

- Planning and implementation of online marketing measures and digital campaigns
- Creation of reports and KPI analyses, as well as derivation of recommendations for action
- Maintenance and further development of websites and external portals
- Conception and editing of target group-specific content
SEO Web Project Management Drupal Web Marketing