Freelancer profile translated to English.
Back to original languageAbout Minh
From a young age, my passion for the visual arts guided me towards the world of creation. I consolidated this passion by obtaining a master's degree in Art Direction, specializing mainly in print, with a strong interest in branding and packaging. However, my versatility also extends to multimedia projects, such as website creation and the design of digital communication campaigns, among others.
Between February 2019 and November 2023, I worked as an Art Director for the brand So Shape. Since then, I have chosen to work as a freelancer, seeking to diversify my projects and engage in more varied creations.
French
Native or bilingual
English
Fluent
Vietnamese
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- SO SHAPEArt DirectorFebruary 2019 - October 2023 (4 years and 8 months)• Team recruitment and management.• Updating the visual identity of the So Shape brand.• Designing the brand identity for new products and new ranges.• Packaging creation.• Design and organization of photo shoots: casting, styling, art direction.• Design and coordination of advertising campaigns (Sales, Black Friday, French Days, etc.).• Website creation (mock-up).
- Crépuscule Beauty Brand DesignGraphic DesignerJanuary 2016 - January 2018 (2 years)• Brainstorming, project debriefing.• Market analysis.• Iconographic research, mood board creation.• Design and creation of brand identity, packaging, publishing, POS displays, & other product communication materials in various fields: cosmetics and hygiene, food, gift boxes, scratch cards, etc.• Adaptation.• Photo retouching.
- SophadrienSophadrien - Restaurant ConsultantJanuary 2017 - February 2017 (1 month)Freelance Graphic Designer• Brand identity design.• Creation of logos, print and web communication materials.
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Education
- Master Art Director Graphic DesignCampus fonderie de L'image Bagnolet2019Master Directeur de Création Design Graphique
- Professional Bachelor's Degree in Graphic Communication Project ManagementGobelins - L'école de l'image -Licence Professionnelle Management de projet de communication graphique