Freelancer profile translated to English.

Description

Why work together?

Independent, creative, and versatile, I enjoy helping young brands and companies build their digital strategy. I am motivated by the idea of working on hybrid projects, from conception to execution.

I work with a triple objective:

→ Increase E-Commerce revenue

→ Strengthen brand identity

→ Gain notoriety and visibility

Some examples of projects I can contribute to:

→ Management of website evolution projects (redesign or front-end evolutions, migration, UX...)

→ Definition and implementation of the Digital Marketing strategy (CRM, content strategy, SEO/SEA, creation of reporting tools and KPI definition, acquisition and retargeting, Automation...)

→ Definition and implementation of the Marketing strategy (Partnerships, Influence, Street Marketing...)

→ 360° Digital Communication Strategy

I also do illustration, personalized portraits, and content for brands (social media and E-Shop)! (@mimochat_)

Feel free to contact me to define your project and needs together.

Looking forward to connecting!

Mimosa

Languages

French
Native or bilingual
English
Fluent
Spanish
Conversational

Workplace preferences

Can work on-site

Paris (up to 50km), Nantes (up to 10km), Orléans (up to 10km), Marseille (up to 10km), Rennes (up to 10km)

Les Petits Bidons
E-Commerce, CRM & Acquisition Manager
E-COMMERCE
August 2021 - Today (4 years and 10 months)
Paris, France
E-COMMERCE:

➝ Management of the e-commerce site lespetitsbidons.fr: site optimization, new features, and redesigns in collaboration with the web agency (Shopify & ReCharge)
➝ Responsible for the web development budget (agency and external providers)
➝ UX/UI/Conversion: optimization of purchasing funnels and site performance
➝ Responsible for daily site operations (implementation of the commercial calendar) and product catalog
➝ Performance analysis and strategic recommendations

ACQUISITION & CRM:

➝ Optimization and management of CRM (Klaviyo Automation and campaigns)
➝ SEO monitoring and improvement
➝ Optimization and management of Paid Acquisition (Display, Google Ads, Facebook Ads, Youtube, Tik Tok...)
➝ Partnerships & Affiliation
Jérôme Dreyfuss
E-Commerce & Digital Freelancer
FASHION AND COSMETICS
June 2021 - August 2021 (3 months)
Paris, France
➝ UX optimization and creation of mockups for new features
Ysé Paris
E-content & E-merchandising Manager
RETAIL (LARGE RETAILERS)
December 2020 - September 2021 (10 months)
Paris, France
➝ UX optimization and creation of mockups for new features
➝ Monitoring business performance and stock optimization
➝ Management of collection launches on the e-shop and coordination of e-commerce and brand teams
➝ Site animation outside of launches
➝ Monitoring business performance and recommendations for featured products

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Strategic Management & Consulting - Entrepreneurship and Innovative Projects Track (264)
Université Paris Dauphine
2017
Master 2 (M2), Strategic & Organizational Management
Sciences Po Rennes
2017

Google Analytics Certification
Google Analytics
2019

Mimosa V.

Head of Digital & Marketing

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