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Mila StraeblerMS

Mila Straebler

Supermalter

Retail designer, scenography & spatial identity

€300/day
1 project
Paris, FR
0-2 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Mila

Creative, operational, and committed.
I support brands, retail, and marketing teams in the design and deployment of impactful, effective visual solutions adapted to the realities of points of sale.

Trained inRetail Visual Merchandising within the L'Oréal Luxe group(Lancôme, Kiehl's), I have developed a rigorous, structured, and proactive approach, at the heart of the operational challenges of the French market.
I work in demanding environments where every detail counts and where visual excellence serves commercial performance.

What I can bring you:
  • Translate a brand's intention into concrete, executable solutions in the field
  • Manage retail projects from A to Z, from design to installation
  • Adapt each deployment to the constraints of the locations, customer usage, and business objectives
  • Work in close collaboration with marketing, service providers, manufacturers, and field teams
My added value:
  • Proactivity: analysis of existing situations and continuous process optimization
  • 360° retail vision: flagships, own stores, department stores
  • Dual creative and operational perspective, ensuring brand consistency and effectiveness
  • Autonomy, reliability, and attention to detail in project management
Types of projects & deliverables:
  • Retail launches (stores, flagships, department stores)
  • Event-driven window displays (Christmas, brand highlights)
  • Custom or national POS displays
  • Service provider coordination & manufacturer briefs
  • Visual audits, retail tours, and optimization recommendations
  • Structuring and improvement of retail tools and processes
Now available for freelance short or medium-term assignments, I wish to collaborate with brands that value a demanding, intelligent, and sensitive approach to retail.
  • French

    Native or bilingual

  • Spanish

    Fluent

  • English

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • L'Oréal SA - L'Oréal FRANCE - Division luxe
    Retail design & Visual Merchandising
    ARTS AND CRAFTS
    June 2025 - December 2025 (6 months)
    Paris, France
    Creation and production of the Kiehl's Christmas Window Display, presented and commended at the Europe committee.
    Coordination of 3axes launches for the Lancôme brand.
    POS Display Design Retail Scenography Sketchup Creative Briefs Supplier Management
  • STUVO festival
    Event design
    June 2025 - September 2025 (3 months)
    Paris, France
    Production and creation of the scenography for a multicultural and committed music festival in Paris.
    Event Scenography Visual Communication Autocad Dimension Survey Rhinoceros 3D

Reviews

5.0

Out of 1 rating

C

Catherine

retail designer Lancôme et Yves Saint Laurent - L'Oréal France - Division Luxe

Reviewed on 5/18/2026

Mila has integrated remarkably well into the team and her contribution is excellent. We are delighted to have her with us.

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Education

  • Interior Architecture & Design
    ecole camondo
    2025
    Architecture Intérieure & Design
  • Spanish International Baccalaureate
    collège et lycée marseilleveyre
    2020
    Baccalauréat International espagnol

Skill set

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