About Mike
English
Native or bilingual
Dutch
Native or bilingual
Italian
Fluent
Spanish
Fluent
German
Fluent
Experience
- IntalioMarketing Director (SVP)SOFTWARE PUBLISHINGFebruary 2022 - Today (4 years and 4 months)Paris, FranceMarketing reorganization, recruitment, training, strategy definition, implementation, Relations with analysts (Gartner).
- Directeur Conseil en MarketingDigital Marketing ConsultantCONSULTING AND AUDITSMarch 2017 - Today (9 years and 2 months)Support in defining and implementing digital communication strategies.Define the objectives of the web universe, implement/optimize websites (UX, re-engineering) and web marketing levers (natural referencing, paid referencing, social networks, display, etc.).Marry classic and modern marketing strategies to ensure consistency.Assignments already completed for more than a dozen companies: wineries (including a CAC 40 company), several startups, luxury goods companies, fashion accessories, in real estate and yachting.
- Chateau de CastellarsManagement, DirectorRESTAURANTS AND FOOD SERVICEJuly 2020 - September 2020 (2 months)Mouans-Sartoux, FranceManagement of a sports club restaurant for the summer season. Closed Sunday evenings and Mondays.
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Education
- Computer EngineeringAmerican University of Paris1988
- Specialized training in Product ManagementPragmatic Marketing (Chicago & Boston)2001
Certifications
- Google Analytics for BeginnersGoogle Academy2019
- Advanced Google AnalyticsGoogle Academy2019