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Mike SchmidtMS

Mike Schmidt

Media Planner

€680/day
Scheessel, DE
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Mike

Smart Dialog Marketing

I am Mike Schmidt and have been working at the intersection of marketing, communication, and organization for over 20 years. My focus is on dialog marketing. Print and digital.

What is important to me:

No activism. No unnecessary complexity.

I work clearly, structured, and with a realistic view of what is actually feasible in the day-to-day operations of a company.

This is how marketing is created that not only sounds good but also reliably works.

My background

I come from marketing, but not from a trend corner. My professional background combines classic customer communication, operational marketing implementation, content work, project management, and public relations. This is exactly how my current approach was developed: fewer scattered measures, more structure, more relevance, and more impact.

I am not interested in operating as many channels as possible simultaneously. I am interested in how communication is structured so that it is understandable, repeatable, and economically sensible.
  • German

    Native or bilingual

Can work on-site
Scheessel (up to 50km)

Experience

  • Better Sells,
    Marketing Manager / Project Manager Marketing and Communication
    DIGITAL AND IT
    May 2003 - Today (23 years and 1 month)
    27383 Scheeßel, Germany
    • Holistic planning, coordination, and implementation of marketing and communication measures (digital and print)
    • Development, planning, and operational implementation of social media activities, including editorial planning and content coordination
    • Maintenance and editorial support of websites (CMS)
    • Conception and implementation of campaigns, promotions, and accompanying communication measures
    • Content planning for newsletters, web, presentations, and promotional formats
    • Organization, support, and follow-up of events and marketing projects
    • Coordination and management of external service providers and agencies
    • Ensuring consistent brand and CI-compliant communication across all channels
    Dialogmarketing Content Marketing Public Relations Editorial Planning Project Management
  • Landkreis Rotenburg,
    Specialist Public Relations
    PUBLIC SECTOR
    August 2024 - June 2025 (10 months)
    Rotenburg, Lengede, NI, Germany
    Temporary assignment in the public relations department of the Rotenburg Wümme district, with the following tasks:
    • Editorial support of web and online content
    • Creation of press releases and editorial texts
    • Support of the digital communication strategy
    • Coordination of public relations with specialist departments
    Public Relations Content marketing Digitalization Web Marketing Customer Support
  • KH Elbe-Weser,
    Specialist Marketing and Communication
    PUBLIC SECTOR
    January 2024 - June 2024 (5 months)
    Zeven, 27404, Germany
    Project work for the Elbe-Weser Guild Association with the following tasks:

    • Support and implementation of ongoing marketing and communication measures
    • Maintenance of digital content and editorial tasks
    • Collaboration with internal departments and external partners
    • Editorial support of web and online content
    • Monthly newsletter
    Content marketing E-mail Marketing Editorial Planning Customer Care Websites

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