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Mikael R.MR

Mikael R.

SEO Consultant / Webmaster

€500/day
-
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Mikael

With 18 years of experience in digital, I am both an SEO Consultant and a versatile web expert, combining the skills of webmaster, developer, integrator, and project manager. My passion for technology and my technical expertise allow me to manage web projects from their conception to their final realization. As a developer and integrator, I have an in-depth understanding of web technologies, which allows me to create high-performance sites tailored to the specific needs of each client.

Over the years, I have also specialized in natural referencing to become an SEO Consultant, a skill that I initially developed as a freelancer, then refined in an SEO agency. This experience has allowed me to acquire solid expertise, making me capable of managing complex SEO projects for a variety of clients, ranging from small SMEs to large groups. Whether for e-commerce sites or lead generation projects, I adapt to each situation to maximize visibility and organic traffic.

My background in freelance and agency work has provided me with a global vision of the web, allowing me to understand and respond effectively to the strategic challenges of my clients. I am dedicated to providing tailor-made solutions, optimized for search engines and focused on the commercial objectives of my clients.

I consider each project in its entirety, from the initial strategy to the technical development, including SEO optimization. That's why each project is subject to a complete audit, both Semantic, Technical, and popularity as well as your competitors in order to offer you the most appropriate strategy.

My added value lies in my diverse experience and my ability to lead complex projects with technical and strategic expertise. I am ready to take on new challenges and contribute to your web and SEO projects.
  • French

    Native or bilingual

Can work on-site
(up to 50km)

Experience

  • Primelis
    SEO Consultant
    January 2023 - Today (3 years and 5 months)
    92300 Levallois-Perret, France
    Search, Social Ads & Data Agency
  • Sporadik Digital
    Digital Consultant
    September 2019 - Today (6 years and 9 months)
    Objective: To support companies in the evolution and transformation of their digital media. Management and implementation of digital projects
    - SEO optimization expert -> expert on the semantic, technical and netlinking part of SEO for a natural generation of qualified traffic
    - Traffic analysis (Google Analytics), A/B testing (Google Optimize) to improve your digital media, conversion tracking (Google Tag Manager) to deploy and track your web marketing campaigns (Google Ads, Facebook Ads, Hotjar...).
    - Marketing automation -> expert Oracle Eloqua, Hubpot, SendInBlue
    - Website redesign -> Wordpress expert (deployment, optimization, development, integration, security...)
    - Web integrator and Full Stack developer (front and back end)
  • Hub One
    Digital Project Manager
    September 2015 - July 2019 (3 years and 10 months)
    - Groupe Aéroport de Paris - External Communication and Marketing - Management and design of digital projects in BtoB
    - Analysis of client needs, preparation of specifications, functional specs...
    - Creation and redesign of the group's websites (project monitoring, wireframes, mock-ups, specifications, PHP development/HTML integration, acceptance testing, online launch...)
    - Wordpress and Drupal specialist
    - Graphic design
    - Management of digital service providers
    - SEO expert (technical, netlinking)
    - Design of Marketing Automation campaigns (Oracle Eloqua, MailChimp, Hubspot): Workflow design, scoring analysis and configuration Creation/integration/configuration of campaigns, landing pages, emails, forms Tracking, analysis and reporting
    - Expertise in performance analysis, optimization and reporting (traffic, social networks, emailing campaigns, A/B testing...) via Google Analytics, Optimize, Google Tag Manager...

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Education

  • Professional license: design, writing and web production, Multimedia Project Manager, Web / multimedia management and webmaster
    UVSQ Université de Versailles Saint-Quentin-en-Yvelines
    Licence professionnelle : conception, rédaction et réalisation web, Chef de projet multimédia, Gestion du Web / multimédia et webmaster

Skill set (50)

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