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Malt Tech Trends 2026
Mickael M.MM

Mickael M.

Product Owner I Program Manager

€550/day
Paris, FR
8-15 years
Project Coordination
Project Management
Artificial Intelligence
Reporting

Average response time: 1 hour

Freelancer profile translated to English.
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About Mickael

I have extensive experience in project and product management, with a blend of strategy, leadership, and execution in technical and business environments.

Project Management:
  • Management of cross-functional projects (IT, infrastructure, digital, data).
  • Stakeholder coordination and budget monitoring.
  • Risk management, reporting, and process optimization.
  • Tools: Trello, Jira, Power BI, Piano Analytics.

Product Management (Product Owner)
  • Development and management of an MVP to automate and industrialize business processes.
  • Backlog management, task prioritization, and continuous improvement.
  • Writing user stories, managing spikes, feasibility studies.
  • Interface between technical and business teams.

Digital Marketing & SEO Experience
  • Management of emailing, social media, lead gen, SEO, SEM campaigns.
  • Traffic analysis and optimization with Piano Analytics and Power BI.
  • Training teams on digital best practices.

In concrete terms, I enjoy structuring, optimizing, and driving projects forward with a pragmatic and impact-oriented approach. PO, PM, PMO... the label doesn't matter, as long as things move and deliver!
Press and Media
Digital and IT Services
Digital Business Models
Software Publishing

  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 30km), Bordeaux (up to 30km), Lyon (up to 30km), Toulouse (up to 30km), Lille (up to 30km)

Experience

  • Soors
    Product Owner
    DIGITAL AND IT
    December 2024 - Today (1 year and 6 months)
    Bègles, France
    • User needs analysis and feature prioritization based on business value and customer feedback.
    • Management of an internal AI and DATA innovation project with complete product backlog management via Jira, in coordination with business and technical teams.
    • Writing and managing User Stories, acceptance criteria, and facilitating Scrum ceremonies (Sprint Planning, Review, Refinement).
    • Conducting feasibility studies and arbitrating priorities to ensure deadlines are met while guaranteeing product quality.
    • Close collaboration with Scrum teams for continuous delivery of an MVP to optimize and automate business processes.
    • Monitoring product KPIs and adapting the roadmap based on user feedback and performance indicators.
    • Facilitating communication and negotiation between stakeholders to align product objectives.
    • Constant technological watch and integration of innovative solutions to improve the product offering.
  • INFOPRO DIGITAL
    Program Manager
    PRESS AND MEDIA
    February 2023 - August 2024 (1 year and 7 months)
    Antony, France
    • Facilitating communication between different business units, ensuring a clear understanding of requirements and expectations.
    • Supporting Business Units in analyzing needs and defining objectives, ensuring alignment with Product strategy.
    • Assisting BUs in implementing their needs, coordinating with Product and technical teams (PHP dev, UI/UX) and writing user stories.
    o Supporting business units and journalists in change management related to new implementations.
    o Facilitating a Workshop on using Power BI
    • Facilitating and producing 6 monthly steering committees associated with projects and products.
    • Organizing and monitoring delivery, writing minutes, and presenting Power BI Dashboards on the progress of build and run projects and KPI monitoring.
    . Analysis of KPIs by traffic source via Piano analytics:
    o Organic traffic: Visitor volume, click-through rates, conversions, engagement (average time, pages viewed).
    o Direct traffic: Impact of awareness and loyalty campaigns.
    o Referral traffic: Analysis of backlinks and partner performance.
    o Social traffic: Measurement of campaign performance on social networks (CTR, bounce rate).
    o Paid traffic: Evaluation of SEM campaigns (CPC, ROI, conversion rate).
    • Evaluating project stakeholder satisfaction, monitoring product evolution, and regularly communicating updates and new features.
    • Single point of contact for Product teams and experts, facilitating communication and ensuring a clear vision of expectations.
    • Feasibility study and testing of features and creation of use cases.
    Prioritization of (TMA) transversally with the support of Product Owners, and alerting in case of project deviations.
    o Designing dashboards via Power BI to visually represent trends and key insights regarding website traffic.
    Trello, Jira, Sharepoint, Power BI, Piano Analytics, Uizard UX/UI Design Power Query Microsoft Excel Power BI Desktop
  • INFOPRO DIGITAL
    Cross-functional Project Manager
    PRESS AND MEDIA
    September 2022 - January 2023 (5 months)
    Antony, France
    • Monitoring and Delivery of Client Projects: Complete management of the launch, monitoring, and delivery of projects for end clients.

    • Campaign Analysis and Optimization: Creation of detailed campaign analyses and proposal of optimizations, using Powerpoint as a presentation tool.

    • Rigorous KPI monitoring with preparation and presentation of reports at D+15. Pilot and supervision of multichannel campaigns (emailing, social networks, lead generation, display, SEO, SEM).
    . Analysis and optimization of KPIs for each lever: open rate, CTR, conversion, CPL, CPC, CPM, impressions, counting.
    • Main point of contact between end clients and technical teams, ensuring fluid and effective communication.

    • Writing Briefs and Technical Specifications:
    o Writing detailed briefs and technical specifications to ensure understanding of project requirements
    o Creation of use cases to facilitate understanding of functional requirements.
    o Writing user stories on Trello and Monday for the technical squad in charge of projects.
    o Organizing US using Trello Kanban boards
    o Ensuring compliance with technical and functional specifications

    • Ensuring the execution of each project or campaign, by overseeing all operational aspects.

    • Continuous collaboration with technical teams to quickly resolve issues related to project launches.

    • Management of Expenses Budgets:
    o Creation and management of pivot tables to analyze expenses budgets.
    o Alignment of information between budgetary and invoicing data from Salesforce.
    o Extraction and analysis of data from Salesforce to identify trends and discrepancies.
    o Preparation of summary reports for stakeholders, presenting key findings, observed trends, and recommendations.
    Wordpress Trello, Monday, Salesforce, Canva, Office 365, Monday, Uizard UX/UI Design Microsoft Excel Power Query
Check out Mickael's experience

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Education

  • BACHELOR'S DEGREE IN COMMERCE, SALES, AND MARKETING
    Nanterre University

Skill set

Meeting Facilitation
Agile Method
Jira
Change Management
Scrum

Categories