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Michal SeveraMS

Michal Severa

Product Manager

€389/day
Prague, CZ
3-7 years

Average response time: 1 hour

About Michal

Product Manager (B2B SaaS) with 5+ years of experience transforming complex technical challenges into significant business growth. Combining hands-on execution with rigorous theoretical mastery (AIPMM Certified), I have a proven track record of scaling products, securing multi-million euro budgets, and leading cross-functional teams across the E-commerce, Automotive, and Logistics sectors.

Current Focus & Career Highlights:
- 🚀 Strategic Vision & Funding (VW Group: Digiteq Automotive): Authored a 3-year business case that secured a €2.4 million annual budget and scaled the product organization from 7 to 20+ professionals for the Remote Test Lab solution.
- 📈 Commercial Success (VW Group: Digiteq Automotive): Drove the entire commercial lifecycle of a new B2B product, securing €1,000,000 in new contract value.
- 🔄 Agile Transformation (VW Group: Digiteq Automotive): Slashed a software deployment cycle from 2 months to a 2-week sprint cadence by implementing Agile methodologies.
- 📊 Data-Driven Scale (Heureka): Directed strategy for a data pipeline supporting 55k e-shops and 20M+ users. Orchestrated a backend migration (PHP to Golang) that improved processing speed by 30% and reduced costs.

Core Competencies & Certifications:
- 🛠️ Product & Business Strategy: AIPMM Certified Product Manager (CPM®) (Exam Score: 91%), Product Management Professional Certificate (University of Maryland/EdX), and Business Development Management course (University of Cape Town). Expertise in Full Lifecycle Management, Roadmap Creation.
- ⚖️ Portfolio & Process Excellence: MoP Practitioner (Portfolio Management), and Lean Six Sigma Green Belt. Proven ability to optimize processes and align complex portfolios with corporate strategy.
- 🤝 Agile Leadership: Certified SAFe 6 Agilist & PO/PM, PRINCE2 Agile, Scrum, and Cross-functional Stakeholder Management.
- 💻 Tech Stack: JIRA, Confluence, Miro, Figma, Power BI, Alteryx, Azure DevOps, Grafana, API Integration.
  • Czech

    Native or bilingual

  • English

    Fluent

Can work on-site
Prague (up to 10km)

Experience

  • Eurowag
    Product Owner
    TECH
    October 2025 - January 2026 (3 months)
    Prague, Czechia
    Led the product strategy and backend development for the GPS Raw Data Processing (GRDP) engine, the core component transforming OBU data into compliant Toll Declarations for the European Electronic Toll Service (EETS). Directed a cross-functional R&D team in expanding domain coverage to new markets while ensuring regulatory compliance for the existing ecosystem.

    - EETS Domain Expansion & Compliance: Spearheaded the technical roadmap for integrating new European tolling domains, delivering the architectural foundation for Poland (10%) and the Netherlands (40%) within a single quarter. Simultaneously managed critical CO2 regulatory updates for Bulgaria and Belgium to ensure uninterrupted commercial transport compliance.
    - R&D Leadership & Process Optimization: Led a 6-person backend engineering team (Scrum), stabilizing delivery velocity by formalizing Agile ceremonies and implementing a "one-page" documentation hub. Redistributed maintenance responsibilities to eliminate single-person dependencies and drafted the Q1/Q2 2026 strategic plan to align development with business goals.
    - Product Strategy & Data Quality: Defined product requirements for 4 distinct personas (Toll Chargers, Internal Ops, L2 Support, Clients) to maximize value across the chain. Collaborated with technical leads to establish domain-specific metrics, ensuring strict SLAs for data accuracy and acknowledgment rates (Ack/Nack) from external Toll Chargers.
    Product management Product Development Product Launch Strategy Agile method product owner
  • Heureka Group (PPF Group)
    Data Product Manager
    DIGITAL AND IT
    May 2025 - October 2025 (5 months)
    Prague, Czechia
    Directed the product strategy and roadmap for the core data pipeline, the engine driving product catalogs for 55,000 e-shops and 20M+ monthly users across 9 CEE markets. Spearheaded a critical modernization initiative to reduce costs and enhance system scalability.

    - Database Modernization & Cost Reduction: Spearheaded a strategic database modernization initiative projected to reduce future operational costs by 60%. This project was key to standardizing the company's tech stack, accelerating development cycles, and enabling new machine-learning capabilities to improve product data quality and reduce manual work.
    - Product Vision & Strategy: Authored the long-term strategic vision for the core content processing platform. Through competitor analysis, stakeholder interviews, and technical trend analysis, identified and prioritized 25+ key initiatives to enhance data processing, improve internal tools, and boost operational efficiency.
    - Team Leadership & Stability: As the team's Product Owner of a 6-person team, provided leadership to stabilize the development team following the departure of key technical leads. I defined a two-quarter backlog and realigned the product roadmap to match the team's new capacity, ensuring uninterrupted delivery and contributing to the business case that secured an additional headcount.
    E-commerce Product management Product Development Corporate Strategy Data Engineer
  • ITIS Holding (PPF Group)
    Product Development Manager
    TECH
    August 2024 - April 2025 (8 months)
    Prague, Czechia
    Spearheaded the 9-month strategic review of a new B2B SaaS platform for the European Electronic Toll Service (EETS), assessing market viability and defining the product roadmap.

    - Strategic Recommendation: Delivered a data-driven recommendation to terminate the project, saving the company significant further investment in a non-viable market.
    - UX Improvement: Identified critical UI/UX flaws in the initial PoC and co-led a complete redesign in Figma based on in-depth competitor analysis.
    - Partnership Enablement: Developed detailed product analyses and business cases for major potential partners (e.g., oil companies) to showcase the platform's value proposition.
    - Product Development: Continuously tracked the state of development teams and directed tactical management through effective oversight of two IT Project Managers.
    User Research Product Launch Strategy Product management Product Development Strategic planning

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Education

  • Bachelor of Science in Economics and Management
    Czech Technical University in Prague
    2020
    Graduated with distinction.
  • ERASMUS+
    Frankfurt University of Applied Sciences
    2020

Certifications

Skill set

Categories