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Michael ShusterMS

Michael Shuster

Mobile App Development Consultant

€694/day
Peterborough, GB
8-15 years

Average response time: 1 hour

About Michael

I’ve accumulated a considerable skillset over 30+ years in and around presentational marketing, including marketing strategy and programme delivery; major exhibition and event delivery; and the creation of a unique mobile app platform for small business and organisations.

The marketing background is important for app development as the key to a good commercial app isn't really the tech but its speed of access and ease of use. It all has to look right, take users where they want to go and enable them to do what they need to do ... with zero fanfare.

You’ll have a clear idea of what you want your app developmentt project to achieve but maybe are a little daunted by the enormity of he task, particularly when starting out for the first time.

I’ll help you to pick the best path to follow and avoid the pitfalls along the way so that you can proceed through all phases of your app development project with confidence. I can even manage the project for you if it helps to free up your time.
  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Robin Road Mobile App Platform
    Director
    December 2014 - Today (11 years and 6 months)
    Peterborough, UK
    I created Robin Road as a way for small business and organisations to better present information to their customers and contacts; that could be accessed quickly and easily wherever and whenever required. Robin Road is a one-of-a-kind platform which is kind of like an internet for apps … where we not only have the ability to create any number of apps but we also deliver them within the platform. We can be of service to professional services firms; business groups and events; grassroots sports leagues and governing bodies, organisations; etc … as well as create our own original concepts.
  • Boud Minerals
    Marketing Manager
    December 2011 - December 2014 (3 years)
    Sutton Bridge, Spalding PE12, UK
    Boud Minerals is a small local company providing functional, decorative and lightweight filler minerals and materials to a number of infrastructure industry sectors, including flooring, construction materials, paints & coatings and plastics. The aim of my role is to introduce and manage contemporary and traditional marketing programme, including:
    • development of brand
    • production of brand identity components
    • website re-build and BAU strategy
    • development and delivery of eCRM and audience engagement strategy,
    • PR and stakeholder relations;
    • coordination of exhibitions and industry events
  • Game 6 Limited
    Marketing Consultant
    January 1998 - November 2014 (16 years and 10 months)
    Peterborough, UK
    Game 6 is a marketing communications consultancy working with public and private sector clients to develop and deliver digital marketing / communications programmes for audience engagement and stakeholder relations. Also website and intranet development. We produce corporate documents such as Annual Reports, CSR and Strategy documents. I started Game 6 Marketing & Communications to provide a range of strategic development and project delivery services on an interim or retained basis. I have collaborated with board directors and senior management of local, national and global industries and organisations in both the public and private sector.

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Education

  • Bachelor of Arts
    Bridgewater State University
    1987
    BA, Marketing & Communications
  • Marketing and Communications
    Wakefield High School
    1983
    Marketing and Communications

Skill set

Categories