Michael Schmidt

Ecosystem Strategy for Chyron Central Platform (Hybrid solution to combine On-Prem and SaaS ): Architected the roadmap and implementation of a cloud-native central platform. Developed core services for identity management (SSO), digital asset management (DAM), and data provisioning across the entire company portfolio. Hybrid approach to enhance the stability of existing on-prem environments with the benefits of shared cloud services!

Strategic Product Discovery: Identified industry trends to transform legacy broadcasting workflows into scalable, cloud based services, ensuring seamless integration for global media clients.

Legacy Product Revival (Toolbox 4.0): Spearheaded the "Phoenix project" for a key production tool. Conducted deep user research and product discovery to define a new scope, pricing model, and GTM strategy, successfully re-introducing it to the market.

Cross-Functional Alignment: Partnered with Engineering,

Marketing, and Sales to orchestrate product launches and

drive adoption, directly impacting global revenue streams.

Leadership & Organizational Excellence: Disciplinary lead for a team of Product/Project Managers. Responsible for talent development, resource allocation, and implementing agile workflows to ensure high-performance delivery.

Enterprise Portfolio Management: Overlooked the lifecycle and 24/7 stability of high-traffic media platforms for global organizations (including FIFA, NHL, and DFL). Focused on realtime data processing and high-availability architecture.

Commercial Strategy: Led high-stakes tenders and project pitches. Owned budget responsibility and P&L reporting for the entire team’s project portfolio, ensuring long-term customer satisfaction and profitability.

E-Commerce Strategy (Juventus FC): Orchestrated the end-to-end development and launch of the club’s first official online store. Integrated complex payment gateways, CRM, and ERP systems into a seamless user journey.

Platform Ecosystem Management (Juventus FC, ITF): Managed the full digital ecosystem (Web & Mobile Apps) for top-tier clients, coordinating CMS development, user management (SSO), and third-party integrations for millions of active users.

Bespoke Enterprise Solutions (AFC / AFG): Spearheaded the conception and delivery of a custom Event Management Platform. Managed the entire lifecycle from initial pitch and budget control to 24/7 global support.

High-Availability Media Platforms (ITF): Directed the stabilization and relaunch of mission-critical Live Scoring platforms (Davis Cup, Billie Jean King Cup). Integrated real-time sport data streams and live broadcasting highlights under high-pressure conditions.

Stakeholder & Budget Ownership: Facilitated strategic workshops and managed multi-million Euro budgets, focusing on change requests, contract negotiations, and ROI.

• • Teamlead for ~10 content managers and external developers incl. budget control

• • Responsibility for Search Engine Optimization (SEO) and Onpage Content Marketing for international Domains