Freelancer profile translated to English.
Back to original languageAbout Michaël
🎯 Business Developer specializing in B2B | SDR | Expert in Telephone Prospecting & Qualified Appointment Setting
I help startups, SMEs, and IT service companies accelerate their customer acquisition by generating high-value commercial appointments.
My Expertise:
âś… Targeting highly qualified contacts according to your ICP/personas
âś… Updating and enriching your CRM database with reliable and actionable data
âś… Prospecting strategy focused primarily on Cold Calling + option to supplement with email & LinkedIn sequences
âś… Setting qualified appointments (video or in-person), directly integrated into your calendar
Do you need operational support to develop your sales pipeline?
Are you looking for an autonomous, results-oriented profile capable of identifying the right leads and opening real business opportunities?
➡️ This is exactly what I offer.
🔥 My Skills:
- A direct, ultra-personalized, and impactful approach (cold call, email, LinkedIn)
- High-performing and tested call scripts
- A result and conversion-oriented mindset
- In-depth knowledge of the tech, SaaS, and IT environments
🎯 Types of Missions:
- Prospecting and lead generation
- Qualification and appointment setting
- Commercial follow-up and reminders
I currently work with several companies in various sectors, which allows me to adapt quickly to your offerings and targets.
👉 Let's discuss your commercial challenges together!
French
Native or bilingual
English
Conversational
Spanish
Conversational
Can work on-site
Lyon (up to 30km), Auxerre (up to 30km)
Experience
- MRFreelance Business Developer | SDR | B2B Cold Calling SpecialistCONSULTING AND AUDITSJanuary 2025 - Today (1 year and 7 months)Lyon, FranceIndependent B2B Business DeveloperLinkedIn:www.linkedin.com/in/michaël-ricq-65581517a🎯 Supporting startups, SMEs, and IT service companies in developing their customer acquisition through targeted, personalized, and effective commercial prospecting.Specializing in telephone prospecting & qualified appointment setting, I act as operational support to generate your new opportunities concretely and accelerate your growth.Cold Calling-Oriented Sales Strategies with Performance-Based Offers🚀 Sales Strategy:- Targeting qualified contacts according to your ICP/personas- Updating and enriching your CRM database with reliable and actionable data- Prospecting strategy focused primarily on Cold Calling + option to supplement with email & LinkedIn sequences- Setting qualified appointments (video or in-person), directly integrated into your calendar, with clearly identified needs📍 Based in Lyon and Auxerre – Available anywhere in France (remote & occasional on-site for setup)✅ In summary: I support you in your commercial processes with specialized expertise in targeted and ultra-personalized telephone prospecting, to generate qualified opportunities, maximize your conversions, and sustainably boost your growth.
- France EDLBusiness DeveloperREAL ESTATENovember 2023 - December 2024 (1 year and 2 months)Lyon, FranceBusiness Developer – France EDL Lyon 6Responsible for commercial development: Effective and results-oriented research and prospecting strategies, adapted to the real estate sector.Outbound strategies and multi-channel prospecting: Deployment of targeted prospecting strategies (cold calling, email, LinkedIn) to identify and engage key contacts (real estate agencies, property managers, landlords, etc.).Active telephone prospecting:Identification and qualification of needs by phone, detection of commercial opportunities and setting qualified appointments with the right decision-makers.Commercial pipeline structuring:Building and monitoring the lead pipeline from identification to closing, ensuring smooth management of sales cycle stages.Lead conversion & closing:Implementation of sales interview methods, objection handling, personalized pitches, and negotiation to maximize closing rates.Performance monitoring and optimization:Analysis of commercial KPIs (conversion rates, number of appointments, sales cycle duration) to adapt strategy and improve results.Industry & market adaptation monitoring:Monitoring real estate market trends and adjusting commercial discourse based on the specific challenges of each target.Customer management and loyalty:Regular follow-up of client accounts, building lasting relationships, and loyalty actions to encourage repeat business and referrals.Impact:- Increased number of qualified leads generated- Accelerated sales cycleStrengthening France EDL's presence among real estate professionals in Lyon and nationally.
- CONECTIA TELECOMBusiness DevelopmentTELECOMMUNICATIONSDecember 2022 - March 2023 (4 months)Yonne, FranceShort-term business development assignment, focusing on telephone prospecting, B2B appointment setting, and sales cycle management.Contribution to updating the client base and monitoring commercial opportunities.
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Education
- 🎓 Bachelor in Sales and Commercial Negotiation | Manager in High Technologies 🎓Euridis Business School, Lyon2024Formation dans le commerce B2B, avec une spécialisation dans les secteurs des hautes technologies. Le programme inclut plusieurs blocs de compétences clés : - Analyse du secteur des hautes technologies : Compréhension des acteurs, modèles économiques et techniques de marketing B2B. - Prospection et développement des opportunités : Apprentissage des outils de prospection (LinkedIn, automatisation) et gestion de la relation client. - Identification des besoins clients : Techniques de questionnement et de reformulation des besoins. - Négociation et soutenance d'offres : Structuration de propositions de valeur et négociation des solutions commerciales. La formation est dispensée en alternance, avec des projets pratiques, et prépare aux métiers de chargé d'affaires, ingénieur commercial ou business developer​.
- 2nd Year Bachelor's Degree in Economics & Management, EconomicsUniversity of Reims Champagne-Ardenne2022Programme approfondi dans les domaines de l’économie et de la gestion. L’année est centrée sur des cours fondamentaux, tels que : - Économie générale : Analyse des grands courants économiques et des dynamiques de marché à travers l'histoire économique, en étudiant des périodes clés - Gestion des entreprises : Introduction aux techniques de gestion, y compris la comptabilité, la gestion des ressources humaines, et la stratégie d’entreprise​ - Méthodes quantitatives : Formation aux outils statistiques et économétriques nécessaires pour analyser des données économiques et faire des prévisions financières​